Chevron Left
Zurück zu Advanced Competitive Strategy

Bewertung und Feedback des Lernenden für Advanced Competitive Strategy von Ludwig-Maximilians-Universität München (LMU)

4.7
Sterne
839 Bewertungen

Über den Kurs

Advanced Competitive Strategy will introduce new topics and modules with even more real world examples and opportunities for student interaction than in the previous course Competitive Strategy (https://www.coursera.org/learn/competitivestrategy). In Advanced Competitive Strategy, we will look at how companies can build up and maintain their customer base by increasing switching costs and facilitating strategic customer lock-ins. We will find out how firms can increase their profits by pursuing suitable price discrimination and product differentiation strategies. We will look at examples of what is acceptable behavior under the premises of EU competition and US antitrust policies and discover exciting ways of how companies can increase their returns by strategically making use of network effects and economies of size. We will further intensify our newly acquired knowledge about network effects and discuss strategies that are explicitly tailored to network markets. We will analyze the workings of mergers and acquisitions and, moreover, support you in considering alternative strategies that can help companies grow organically....

Top-Bewertungen

AA

11. Feb. 2019

I like the game theory that used to explain competitive strategy. The lectures were interactive and quite challenging, which are important to keep the learner engaged and focused.

AD

30. Juni 2017

Great course with relevant content and really useful strategic overview of business strategy. Enjoyed Prof. Kretschmer's innovative teaching style and the breadth of the syllabus.

Filtern nach:

51 - 75 von 181 Bewertungen für Advanced Competitive Strategy

von hanane b

16. Aug. 2020

von Farid H

22. Juni 2017

von Daniela G d S

23. Apr. 2017

von Lynn O

23. Feb. 2019

von Guy G

27. Sep. 2020

von Ndo T

20. Jan. 2022

von HARIES S

21. Juli 2017

von Franki k

30. Apr. 2016

von Benigno C S

4. Sep. 2017

von Oleksandr B

14. Aug. 2015

von FERNANDO E

29. Mai 2017

von Vaishnavi M

3. Sep. 2020

von Connor M

13. Dez. 2019

von Rafael M

6. Jan. 2017

von Vivek R

23. Nov. 2020

von Debdutta C

15. Juli 2020

von Luis A

19. Feb. 2017

von Alexandr

19. Dez. 2016

von Tamzid M M

28. Nov. 2020

von Rafael

15. Juni 2020

von Syed M S R

5. Feb. 2021

von Jonathan R

9. Dez. 2016

von Naveed A

16. Nov. 2015

von תומר צ

11. Aug. 2015

von Elke R

6. Sep. 2015