Über diesen Kurs
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Stufe „Anfänger“

Ca. 13 Stunden zum Abschließen

Empfohlen: 3 hours/week...

Englisch

Untertitel: Englisch

100 % online

Beginnen Sie sofort und lernen Sie in Ihrem eigenen Tempo.

Flexible Fristen

Setzen Sie Fristen gemäß Ihrem Zeitplan zurück.

Stufe „Anfänger“

Ca. 13 Stunden zum Abschließen

Empfohlen: 3 hours/week...

Englisch

Untertitel: Englisch

Lehrplan - Was Sie in diesem Kurs lernen werden

Woche
1
4 Stunden zum Abschließen

Innovation Environments and Capabilities

In this module, we will examine how to audit a company's internal environment to establish a framework for its innovation capabilities....
9 Videos (Gesamt 76 min), 5 Lektüren, 1 Quiz
9 Videos
Welcome to week one2m
What are some basic types of innovations?8m
How can an audit reveal innovation competence and weakness?10m
How many ways can companies innovate?11m
How does innovation occur at different business levels?6m
How does technology uncertainty influence an innovation in the marketplace?9m
What are key "associating" skills of innovators?10m
Preview of the Master of Professional Studies in Technology Entrepreneurship10m
5 Lektüren
Welcome to Crafting Strategies for Innovation Initiatives for Corporate Entrepreneurs10m
Meet Dr. Thomas J. Mierzwa10m
Connect with your Classmates10m
Our Recommended Textbook for the Course10m
How P&G Tripled Its Innovation Success Rate (Optional)10m
Woche
2
3 Stunden zum Abschließen

Organizational Structures and Operational Formats

In this module, we will create a plan for an organizational structure and operational format that incorporates key roles and players for internal ventures within the company....
8 Videos (Gesamt 73 min), 1 Quiz
8 Videos
How do you evaluate a winning innovation idea when you see one?12m
Who are innovation's creative role players?8m
Who are innovation's implementation role players?10m
How do manager, entrepreneur, and innovator roles differ?12m
How can innovation be framed as a process?7m
Do different organizational forms matter for innovation initiatives?6m
What organizational forms do innovation venture units take?12m
Woche
3
3 Stunden zum Abschließen

Corporate Culture

In this module, we will analyze corporate culture to identify creative capabilities that leverage the company's best practices for innovation....
7 Videos (Gesamt 55 min), 1 Quiz
7 Videos
How does corporate culture influence innovation and creativity?12m
How can knowledge management enable innovation?6m
What factors influence the feasibility of an innovation?8m
How is innovation value classified within a firm?8m
How can benchmarking become an innovation practice?9m
How do innovation tournaments serve as a best practice?7m
Woche
4
4 Stunden zum Abschließen

Creating an Innovation Strategy

In this module, we will evaluate innovation portfolios and compose innovation strategies that are best aligned with the implementation potential within the company....
9 Videos (Gesamt 97 min), 1 Lektüre, 1 Quiz
9 Videos
How do innovation managers survive an innovation project?9m
What's inside an innovation portfolio?8m
How do disruptive innovations change the marketplace?11m
How are innovations revealed in a blue ocean strategy?11m
How can lead users contribute to an innovation strategy?9m
How can open innovation become an entrepreneurial strategy?11m
Summary of key concepts21m
Learn More with the Master of Professional Studies in Technology Entrepreneurship10m
1 Lektüre
Creating Breakthroughs at 3M (Optional)10m
4.2
1 BewertungenChevron Right

Top-Bewertungen

von JMJun 8th 2018

open my mind for new business ideas and also to motivate others/

Dozent

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Dr. Thomas J. Mierzwa

Lecturer of Technology Entrepreneurship
Maryland Technology Enterprise Institute (Mtech)

Über University of Maryland, College Park

The University of Maryland is the state's flagship university and one of the nation's preeminent public research universities. A global leader in research, entrepreneurship and innovation, the university is home to more than 37,000 students, 9,000 faculty and staff, and 250 academic programs. Its faculty includes three Nobel laureates, three Pulitzer Prize winners, 47 members of the national academies and scores of Fulbright scholars. The institution has a $1.8 billion operating budget, secures $500 million annually in external research funding and recently completed a $1 billion fundraising campaign. ...

Über die Spezialisierung Corporate Entrepreneurship: Innovating within Corporations

For an increasing number of established companies, creating new business opportunities within the company is an imperative for success. Maturing technologies and aging product portfolios are requiring companies to create, develop, and sustain innovative new businesses. The Corporate Entrepreneurship Specialization is designed for those interested in learning how to innovate and apply entrepreneurship principles in the corporate setting. Learners will develop knowledge on how to navigate the barriers to creating, developing, and sustaining innovative new businesses or initiatives within existing companies. These new activities rarely fit neatly within well-established systems, processes, and cultures. Learners will develop the skills, and learn the tools and best practices, for identifying and developing the entrepreneurial opportunities, building business models, creating strategies for leading innovation, and financing innovation. These four topics comprise the four courses of the Corporate Entrepreneurship Specialization, along with a final project. The Corporate Entrepreneurship Specialization is for individuals who are charged and/or inspired to develop and lead new businesses within established companies. It's specifically designed for junior- and middle-managers with the the opportunity, or responsibility, to start new businesses or initiatives within their company or division, in any industry, and in any country....
Corporate Entrepreneurship: Innovating within Corporations

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