In Course 1, we set the foundation for the Art of Sales Specialization and offer a new mindset for becoming a high-performer in sales. We will discuss the Knowledge, Skill and Discipline that you need to stand out in your industry, and create a goal for you to reach by the end of the specialization. Finally, you will learn how to talk about yourself and your business. You will build your personal Sales Trailer and learn how to get into and out of sales conversations quickly and effectively.
Dieser Kurs ist Teil der Spezialisierung Spezialisierung The Art of Sales: Mastering the Selling Process
Customer Segmentation and Prospecting
von
Über diesen Kurs
58,784 kürzliche Aufrufe
Karriereergebnisse der Lernenden
43%
nahm einen neuen Beruf nach Abschluss dieser Kurse auf
40%
ziehen Sie für Ihren Beruf greifbaren Nutzen aus diesem Kurs
Karriereergebnisse der Lernenden
43%
nahm einen neuen Beruf nach Abschluss dieser Kurse auf
40%
ziehen Sie für Ihren Beruf greifbaren Nutzen aus diesem Kurs
Zertifikat zur Vorlage
Erhalten Sie nach Abschluss ein Zertifikat
100 % online
Beginnen Sie sofort und lernen Sie in Ihrem eigenen Tempo.
Flexible Fristen
Setzen Sie Fristen gemäß Ihrem Zeitplan zurück.
Stufe „Anfänger“
Ca. 9 Stunden zum Abschließen
Empfohlen: 4 Weeks, 5-7 hours per week
Englisch
Untertitel: Englisch, Vietnamesisch
von
Northwestern University
Northwestern University is a private research and teaching university with campuses in Evanston and Chicago, Illinois, and Doha, Qatar. Northwestern combines innovative teaching and pioneering research in a highly collaborative environment that transcends traditional academic boundaries.
Lehrplan - Was Sie in diesem Kurs lernen werden
2 Stunden zum Abschließen
Week 1: It All Starts With a Goal
Week 1 will cover the purpose of the course and the foundational framework of knowledge, skill and discipline. We will tackle the expectations for the course and what to anticipate over the next several weeks. Finally, we will discuss the flow of the course and the assignments required for success.
2 Stunden zum Abschließen
8 Videos (Gesamt 12 min), 8 Lektüren
8 Videos
Meet Craig Wortmann1m
Course 1 Introduction30
Setting a Sales Goal1m
Salesperson Vs. Advisor2m
Knowledge, Skill, Discipline Framework2m
Barter Exercise54
Role Play: Barter Exercise2m
8 Lektüren
Meet The Team10m
How Do I Get The Most Out Of This Course?10m
FAQ10m
The 3 Clear Points of Week 15m
Worksheets and Readings30m
Final Project Prep Assignment: Setting a Sales Goal30m
Final Project Prep Assignment: Knowledge Skill Discipline Framework - Course 130m
Capstone Prep Assignment - Barter Project5m
3 Stunden zum Abschließen
Week 2: Selling is a Contact Sport
Week 2 gets you ready to make contact with the market. What problem are you solving? What is your target market? Who are the customers within that target market and how will you talk to them? We will discuss and determine several ways to narrow your target list and learn how to write the perfect introductory email.
3 Stunden zum Abschließen
5 Videos (Gesamt 9 min), 4 Lektüren, 1 Quiz
5 Videos
Preparation - Targeting2m
Lead Generation2m
Meeting Preparation Checklist53
Email Introductions2m
4 Lektüren
The 3 Clear Points of Week 210m
Worksheets and Readings30m
Final Project Prep Assignment: Targeting1h
Capstone Prep Assignment - Barter Project10m
1 praktische Übung
Final Project Prep Assignment: Writing an Introductory Email30m
2 Stunden zum Abschließen
Week 3: Selling Happens in a Conversation
Week 3 will equip you with a framework for a sales conversation that you can use in social situations and many other settings. This part of the sales process is where you are trying to generate leads and determine which prospects are potential customers and which are dead-ends. We will explore how to “on-ramp” a prospect into the right kind of conversation such that you can quickly determine whether this person has potential.
2 Stunden zum Abschließen
6 Videos (Gesamt 16 min), 4 Lektüren
6 Videos
Working a Room6m
The Sales Trailer1m
The 3rd and 4th Gears59
Role Play: Working a Room5m
Building an Exit53
4 Lektüren
The 3 Clear Points of Week 310m
Readings30m
Final Project Prep Assignment: The Art of the Sales Conversation1h
Capstone Prep Assignment - Barter Project10m
5 Stunden zum Abschließen
Week 4: Qualify, Hard and Early
In Week 4 we explore the actions to take if the person you are talking to turns out to NOT be a prospect. We will also look at what changes when someone might be a prospect. Finally, we will talk about qualifying which helps quickly determine if someone can and will do business with you.
5 Stunden zum Abschließen
5 Videos (Gesamt 6 min), 3 Lektüren, 2 Quiz
5 Videos
When it Doesn’t Work (How You Exit a Conversation)1m
When it Works (How You Solidify a Lead)1m
Qualify1m
Course 1 Closing55
3 Lektüren
The 3 Clear Points of Week 45m
Readings30m
Capstone Prep Assignment - Barter Project10m
1 praktische Übung
Final Project Prep Assignment: The Art of the Sales Conversation2h
Bewertungen
Top-Bewertungen von CUSTOMER SEGMENTATION AND PROSPECTING
von LLJul 19, 2018
I learned so much from Craig in this course about how to improve my sales efforts. I'm excited to take the entire series of courses, and to further improving. Thank you to him and the team.
von PSJul 7, 2018
The course is create, Craig explains really well each step. But is all about you to do your homework and got to experience... Do all the exercises and you will have the best of the course.
von SJMar 21, 2019
Great information for sales professionals. Some of the things you will learn include sending compelling emails to prospects and how to qualify a lead fast. I highly recommend this class.
von MAOct 29, 2019
Awesome Course, Highly Educative for persons working in sales capacity. I learned much and have managed to apply teaching towards being the best in my market. Thank you Craig and Team
von VVDec 15, 2019
Class taught very practical skills to be successful at sales. It highlighted the need to having a plan and setting up a disciplined process for sales.
von VKAug 4, 2019
Good course, it contains some really wonderful insights. But yes, one needs to practice it in real life for a proper learning experience
von MAJun 24, 2018
Very helpful, teaches you something that is essential for everyone of us and unfortunately rarely who teaches it as a school subject.
von KTJun 10, 2019
This course really offers me very goods tools in order to engage, connect and follow up with prospects.\n\nI highly recommend.
Über den Spezialisierung The Art of Sales: Mastering the Selling Process
Close more deals and improve the performance of any sales team. The Art of Sales Specialization is designed to make you more effective and efficient as you pursue your sales goals. Understand how to stand out in the crowd, attract customers, and build support for your initiatives within your company. Knowing how to “get to yes” is a crucial skill that can improve many facets of your life. Prepare to be tested, taught, and transformed as you learn to locate new customers and get great results.
Häufig gestellte Fragen
Wann erhalte ich Zugang zu den Vorträgen und Aufgaben?
Sobald Sie sich für ein Zertifikat angemeldet haben, haben Sie Zugriff auf alle Videos, Quizspiele und Programmieraufgaben (falls zutreffend). Aufgaben, die von anderen Kursteilnehmern bewertet werden, können erst dann eingereicht und überprüft werden, wenn Ihr Unterricht begonnen hat. Wenn Sie sich den Kurs anschauen möchten, ohne ihn zu kaufen, können Sie womöglich auf bestimmte Aufgaben nicht zugreifen.
Was bekomme ich, wenn ich diese Spezialisierung abonniere?
Wenn Sie sich für den Kurs anmelden, erhalten Sie Zugriff auf alle Kurse der Spezialisierung und Sie erhalten nach Abschluss aller Arbeiten ein Zertifikat. Ihr elektronisches Zertifikat wird zu Ihrer Seite „Errungenschaften“ hinzugefügt – von dort können Sie Ihr Zertifikat ausdrucken oder es zu Ihrem LinkedIn Profil hinzufügen. Wenn Sie nur lesen und den Inhalt des Kurses anzeigen möchten, können Sie kostenlos als Gast an dem Kurs teilnehmen.
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