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Digital Analytics for Marketing Professionals: Marketing Analytics in Practice, University of Illinois at Urbana-Champaign

4.4
1,864 Bewertungen
356 Bewertungen

Über diesen Kurs

This course builds on the theory and foundations of marketing analytics and focuses on practical application by demystifying the use of data in marketing and helping you realize the power of visualizing data with artful use of numbers found in the digital space. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu....

Top-Bewertungen

von OA

Mar 01, 2016

I really enjoyed this course. I liked the professor's teaching style as well as the materials the course provided. All the knowledge I've got from the course helps me when I do research online.

von AS

Apr 13, 2018

Very well delivered content - having the slides to review ahead of the videos was very beneficial and I found the readings were very to the point in support of the content being delivered.

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342 Bewertungen

von Salma Abd El Fattah Fathi

May 21, 2019

its really interesting to get involved in this course. its very useful to me.

Thank you

von Hailemariam Kebede Gelgile

May 18, 2019

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von LUCAS RIBEIRO DA SILVA

May 15, 2019

Sensacional tras uma nova perspectiva para a analise de marketing, um excelente complemento para os cursos anteriores

von Xueyan Xing

Apr 30, 2019

Informative course; messy organization (readings, assignments, quizzes)

von Alicio dos Santos Novaes

Apr 27, 2019

conteúdo demasiado desconectado e de difícil compreensão.

von Bénédicte Meyer

Apr 26, 2019

I was quite disappointed by this course. There are a lot of repetitions with course 2, it's very theorical and ressources are quite old and it's only articles to read, no video, interviews…. Plus quizz 4 asks a lot of question about a subject not mentionned in the lecture. I think it needs to be revisited.

von Osama Kaser Asaad

Apr 24, 2019

It's really a useful course, I advise every body how cares about managing data and data visualization to enrol in it.

von A Sai Charan Reddy

Apr 12, 2019

Intense course, loved it very well organized.

von Sudeepti P

Apr 05, 2019

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von Kripesh Kumar C

Apr 04, 2019

Great Performance