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Kursteilnehmer-Bewertung und -Feedback für Digital Analytics for Marketing Professionals: Marketing Analytics in Practice von University of Illinois at Urbana-Champaign

2,778 Bewertungen
584 Bewertungen

Über den Kurs

Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide the foundation needed to apply data analytics to real-world challenges marketers confront daily. Students will learn to identify the web analytic tool right for their specific needs; understand valid and reliable ways to collect, analyze, and visualize data from the web; and utilize data in decision making for agencies, organizations or clients. Digital Analytics for Marketing Professionals: Marketing Analytics in Practice is the second in a two-part series of complementary courses and focuses on the skills and practical abilities analysts need to be successful in today's digital business world. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and



Sep 01, 2020

thoroughly enjoyed the course. A big thanks to Instructor Kevin hartman for this perfectly organized course. Materials were on point and easy to understand. Got entirely new observations on analytics.


Aug 08, 2020

Thoroughly enjoyable "journey" for this course. The syllabus was great, very well structured, thus easy to follow. Each module, including honors, can easily be completed in a day if you have the time.

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451 - 475 von 574 Bewertungen für Digital Analytics for Marketing Professionals: Marketing Analytics in Practice

von Jean S

Jun 11, 2020

It could have more tools shown for practice


Feb 03, 2016

Module 1 is good. will see and rate later

von Renaud

Sep 25, 2017

I would have appreciated practicing more

von asri p

Nov 12, 2019

Great course and very inspiring content

von Karthicvijay B

Mar 31, 2020

Easy to follow and gave good insights.

von eva g

May 09, 2017

Expecting study cases. Too theoretical

von Bhargava S K D V

Aug 30, 2019

Interesting course material. Cheers!

von Himanshu D

Sep 22, 2016

Great Module. Enjoyed thoroughly.

von Harsh S

Aug 24, 2020

great for a start in this field.

von Viktor P

Aug 16, 2017

Please update data and services

von Wrishav T

Aug 10, 2015

had a good learning experience

von Maria P U C

Oct 20, 2018

Some videos need subtitles :)

von Seif E T A

Jan 25, 2018

A Great Course, Learned A lot

von Rajkumar A

Dec 27, 2015

Simple, Practical and Crisp.

von vikram R

Apr 14, 2020

Great learning experience.

von Danielle L

Aug 03, 2019

Great, informative course.

von Marco A S

Aug 28, 2017

Very clear and insightful

von Kristo R

Sep 03, 2015

Basic, but good knowledge

von Raj

Oct 23, 2019

Highly useful course

von Amir s

Jan 24, 2017

It is a good course

von Jacky Y

Mar 07, 2016

No actual practice

von Ahmed Z

Mar 15, 2016

Great. Thank you.

von K.S.Bhuvanesh

Sep 14, 2015

Awesome course

von Sunidhi P N

Aug 24, 2020

Amazing info

von Weili Y

Oct 08, 2017

Very useful~