Integrate the tools and concepts from the specialization courses to develop a comprehensive business plan. Choose to enhance new venture concepts previously explored in specialization courses, or develop a new concept for this capstone project. Develop a comprehensive, customer-validated business model and create an investor pitch for the concept.
Dieser Kurs ist Teil der Spezialisierung Spezialisierung Entrepreneurship: Launching an Innovative Business
von
Spezialisierung Entrepreneurship: Launching an Innovative BusinessUniversity of Maryland, College ParkÜber diesen Kurs
3,144 kürzliche Aufrufe
Karriereergebnisse der Lernenden
83%
nahm einen neuen Beruf nach Abschluss dieser Kurse auf
89%
ziehen Sie für Ihren Beruf greifbaren Nutzen aus diesem Kurs
43%
erhalten Sie eine Gehaltserhöhung oder Beförderung
Zertifikat zur Vorlage
Erhalten Sie nach Abschluss ein Zertifikat
100 % online
Beginnen Sie sofort und lernen Sie in Ihrem eigenen Tempo.
Flexible Fristen
Setzen Sie Fristen gemäß Ihrem Zeitplan zurück.
Stufe „Anfänger“
Ca. 8 Stunden zum Abschließen
Englisch
Untertitel: Englisch
Kompetenzen, die Sie erwerben
Venture CapitalFinancial StatementFinanceEntrepreneurship
Karriereergebnisse der Lernenden
83%
nahm einen neuen Beruf nach Abschluss dieser Kurse auf
89%
ziehen Sie für Ihren Beruf greifbaren Nutzen aus diesem Kurs
43%
erhalten Sie eine Gehaltserhöhung oder Beförderung
Zertifikat zur Vorlage
Erhalten Sie nach Abschluss ein Zertifikat
100 % online
Beginnen Sie sofort und lernen Sie in Ihrem eigenen Tempo.
Flexible Fristen
Setzen Sie Fristen gemäß Ihrem Zeitplan zurück.
Stufe „Anfänger“
Ca. 8 Stunden zum Abschließen
Englisch
Untertitel: Englisch
von
University of Maryland, College Park
The University of Maryland is the state's flagship university and one of the nation's preeminent public research universities. A global leader in research, entrepreneurship and innovation, the university is home to more than 37,000 students, 9,000 faculty and staff, and 250 academic programs. Its faculty includes three Nobel laureates, three Pulitzer Prize winners, 47 members of the national academies and scores of Fulbright scholars. The institution has a $1.8 billion operating budget, secures $500 million annually in external research funding and recently completed a $1 billion fundraising campaign.
Lehrplan - Was Sie in diesem Kurs lernen werden
2 Stunden zum Abschließen
Defining the Opportunity
Value innovation, your solution, and your initial business model canvas
2 Stunden zum Abschließen
10 Videos (Gesamt 83 min), 8 Lektüren, 1 Quiz
10 Videos
Guest Lecture with U.S. Secretary of Commerce Penny Pritzker - What Advice Do You Have For Aspiring Entrepreneurs?1m
Does your solution create value for your stakeholders?9m
What is value innovation?6m
Is the problem real?7m
Is your advantage superior and sustainable?15m
Can you build the right team at the right time?15m
Will your business model work?10m
Crafting the business model canvas: Part 17m
Crafting the business model canvas: Part 26m
8 Lektüren
Introduction to the course3m
Meet Dr. James V. Green3m
Connect with your classmates3m
Earn a Degree Online in Entrepreneurship and Innovation5m
"Value Innovation: The Strategic Logic of High Growth" by W. Chan Kim and Renee Mauborgne. Harvard Business Review.10m
"Every Company Is Up For Disruption, So Keep Your Products Simple" by Victor Belfor. TechCrunch.10m
"How to Convince People to Join Your Startup" by Alison Johnston. Mashable.10m
Lecture Slides1m
1 praktische Übung
Initial Business Model Canvas18m
2 Stunden zum Abschließen
Discovering the Customer
Discovering the customer and interviewing customers
2 Stunden zum Abschließen
6 Videos (Gesamt 46 min), 5 Lektüren, 1 Quiz
6 Videos
Customer types8m
Customer segments and business models6m
Customer archetypes4m
Minimum viable product7m
How to interview customers5m
5 Lektüren
Talking to Humans" by Giff Constable. Available as a free PDF.10m
"Customer Development Interviews How-to: Finding People" by Cindy Alvarez10m
"95 Ways to Find Your First Customers for Customer Development" by Jason Evanish10m
"How do I set up customer interviews?" by Jeff Lash10m
Lecture Slides1m
1 praktische Übung
Customer Interviews and Analysis: Part 1 of 220m
1 Stunde zum Abschließen
Understanding Customers
Analyzing customers
1 Stunde zum Abschließen
3 Lektüren
3 Lektüren
Sizing the Opportunity (2:50)10m
Finding Patterns (1:50)10m
Looking for Insights (0:58)10m
1 praktische Übung
Customer Interviews and Analysis: Part 2 of 220m
2 Stunden zum Abschließen
Creating the Marketing and Sales Strategy
Marketing mix, sales forecasting, and managing the sales pipeline
2 Stunden zum Abschließen
5 Videos (Gesamt 47 min), 6 Lektüren, 1 Quiz
5 Videos
Developing the marketing mix: Part 27m
Pricing13m
Sales forecasting10m
Managing the sales pipeline9m
6 Lektüren
Marketing mix10m
Product strategies10m
Pricing strategies10m
Place strategies10m
Promotion strategies10m
Lecture Slides1m
1 praktische Übung
Marketing and Sales Strategy12m
Bewertungen
Top-Bewertungen von ENTREPRENEURSHIP CAPSTONE
von KK11. März 2016
One or two of the assignments were very similar to assignments that were offered earlier in the specialization. Otherwise, the class was a great finale to a very well-done specialization!
von OS18. März 2018
wonderful, i started this specialization 2 years ago, but had to stop.. am so fulfilled doing this again. thanks for the opportunity. we will surely meet at the top fellow course mates
von NM22. Mai 2020
It was a good overall summary. Lots of things we already saw in the specialization but it didn't hurt to revisit.
von NJ1. Jan. 2016
A Must course, which every individual should take before entering into the awesome would of Entrepreneurship.
Über den Spezialisierung Entrepreneurship: Launching an Innovative Business
Develop your entrepreneurial mindset and skill sets, learn how to bring innovations to market, and craft a business model to successfully launch your new business.
The Entrepreneurship Specialization examines the entrepreneurial mindset and skill sets, indicators of innovation opportunities, critical steps to bring innovations to the marketplace, and innovation strategies to establish and maintain a competitive advantage. Fundamentals of new venture financing are explored with attention to capital structures for new ventures, term sheets and how to negotiate them, and the differences between early-stage versus later-stage financing. You will develop an understanding of how to develop winning investor pitches, who and when to pitch, how to avoid common mistakes, and how to ‘get to the close’. In the final Capstone Project, you will apply the tools and concepts from the specialization courses by crafting a comprehensive, customer-validated business model, and creating a business plan and investor pitch.
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The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
What will I get if I subscribe to this Specialization?
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
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