In this course, you will gain an introduction to the basic terminology and concepts in the field, along with an overview of the development cycle from identification and cultivation through stewardship and recognition. You will learn how to develop a case for support, identify and assess prospective donors, match a donor’s interests and needs with your organization’s mission and goals, recognize planned giving benefits to your donors, structure a successful solicitation, and respond to ethical dilemmas. You’ll also examine career opportunities in the field, along with contemporary issues and trends confronting today’s fundraising managers. Throughout the course you’ll gain hands-on practice developing an array of written products for your fundraising and development portfolio.
Dieser Kurs ist Teil der Spezialisierung Spezialisierung Fundraising and Development
Fundraising and Development Foundations
von
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Lehrplan - Was Sie in diesem Kurs lernen werden
Woche
12 Stunden zum Abschließen
Fundraising and Philanthropy
In this module, you will be able to discuss fundraising terminology and be confident interacting with others in the field. You will be able to describe the ethical principles that guide development and fundraising and build a foundation in the development process. You will be able to describe and distinguish between several different types of campaigns, and various ways you can raise money.
7 Videos (Gesamt 60 min), 2 Lektüren, 1 Quiz
7 Videos
History and Impact of Philanthropy in the US4m
Terminology of Fundraising and Philanthropy10m
Ethics and Guiding Principles of Confidentiality9m
The Donor and Development Process (Part 1)7m
The Donor and Development Process (Part 2)10m
Campaigns and Opportunities12m
2 Lektüren
A Note From UC Davis10m
Readings20m
1 praktische Übung
Module 1 Quiz20m
Woche
25 Stunden zum Abschließen
Case for Support, Prospect Identification, and Annual Giving
In this module, you will be able to define and describe the components of an effective case statement, and be able to distinguish between an organizations vision, goals, and objectives. You will be able to create variations on your case statement, and identify potential prospects for your organization. You will be able to discuss annual giving campaigns and be able to plan and build a base of support for your organization's fundraising programs.
7 Videos (Gesamt 60 min), 2 Lektüren, 2 Quiz
7 Videos
Case for Support (Part 1)8m
Case for Support (Part 2)6m
Prospect Identification & Building Constituents (Part 1)11m
Prospect Identification & Building Constituents (Part 2)11m
The Annual Fund: Building a Base of Support (Part 1)12m
The Annual Fund: Building a Base of Support (Part 2)8m
2 Lektüren
Readings30m
Welcome to Peer Review Assignments!10m
1 praktische Übung
Module 2 Quiz15m
Woche
34 Stunden zum Abschließen
Major Gift, Planned Giving, Foundations and Corporate Giving Programs
In this module, you will be able to differentiate between major gifts and planned giving. You will be given an overview of the major gift process and then be able to discuss how to cultivate and solicit major donors. You will be able to identify how to establish a planned giving program and potential prospects. You will identify the role that foundation and corporate support plays in a development program and be able to describe the basics of the grant writing process.
8 Videos (Gesamt 71 min), 1 Lektüre, 1 Quiz
8 Videos
Major Gift Development Programs (Part 1)11m
Major Gift Development Programs (Part 2)9m
Major Gift Development Programs (Part 3)8m
Planned Giving Programs (Part 1)11m
Planned Giving Programs (Part 2)11m
Foundation and Corporate Giving (Part 1)7m
Foundation and Corporate Giving (Part 2)9m
1 Lektüre
Readings10m
1 praktische Übung
Module 3 Quiz20m
Woche
44 Stunden zum Abschließen
Donor Relations and Fundraising Campaigns
In this module, you will be able to describe the four pillars of a donor relations program. You will be able to differentiate the various types of fundraising campaigns and identify the essential building blocks for running a successful fundraising campaign. You will be able to write a proposal letter to solicit funds for a charity event that your organization is hosting.
8 Videos (Gesamt 71 min), 1 Lektüre, 2 Quiz
8 Videos
Stewardship and Recognition Programs (Part 1)13m
Stewardship and Recognition Programs (Part 2)12m
Campaigns: Overview & Pre-planning (Part 1)11m
Campaigns: Overview & Pre-planning (Part 2)10m
Campaigns: Opening & Closing a Campaign (Part 1)11m
Campaigns: Opening & Closing a Campaign (Part 2)9m
Foundations of Fundraising and Development Course Summary1m
1 Lektüre
Readings10m
1 praktische Übung
Module 4 Quiz20m
25%
nahm einen neuen Beruf nach Abschluss dieser Kurse auf
17%
ziehen Sie für Ihren Beruf greifbaren Nutzen aus diesem Kurs
Top-Bewertungen
Very informative and easy to understand course, it gave me the exact overview I was seeking
Thorough, comprehensive course introducing the fundamentals of fundraising and development.
Dozent
Angela Joens
Assistant Vice Chancellor of Development OutreachÜber University of California, Davis
UC Davis, one of the nation’s top-ranked research universities, is a global leader in agriculture, veterinary medicine, sustainability, environmental and biological sciences, and technology. With four colleges and six professional schools, UC Davis and its students and alumni are known for their academic excellence, meaningful public service and profound international impact.
Über die Spezialisierung Fundraising and Development
Charitable giving is rebounding as the economy improves. Yet there is a shortage of qualified fundraising professionals to help organizations connect their needs with potential donors. Through four courses, you will gain the knowledge and skills to begin or advance your career in the high demand field of fundraising and development. This Specialization is designed to meet the rising demand for trained fundraising professionals.
Häufig gestellte Fragen
Wann erhalte ich Zugang zu den Vorträgen und Aufgaben?
Sobald Sie sich für ein Zertifikat angemeldet haben, haben Sie Zugriff auf alle Videos, Quizspiele und Programmieraufgaben (falls zutreffend). Aufgaben, die von anderen Kursteilnehmern bewertet werden, können erst dann eingereicht und überprüft werden, wenn Ihr Unterricht begonnen hat. Wenn Sie sich den Kurs anschauen möchten, ohne ihn zu kaufen, können Sie womöglich auf bestimmte Aufgaben nicht zugreifen.
Was bekomme ich, wenn ich diese Spezialisierung abonniere?
Wenn Sie sich für den Kurs anmelden, erhalten Sie Zugriff auf alle Kurse der Spezialisierung und Sie erhalten nach Abschluss aller Arbeiten ein Zertifikat. Ihr elektronisches Zertifikat wird zu Ihrer Seite „Errungenschaften“ hinzugefügt – von dort können Sie Ihr Zertifikat ausdrucken oder es zu Ihrem LinkedIn Profil hinzufügen. Wenn Sie nur lesen und den Inhalt des Kurses anzeigen möchten, können Sie kostenlos als Gast an dem Kurs teilnehmen.
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