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204 Bewertungen

Über den Kurs

In today’s hotel sector an increasingly complex network of traditional and web based channels have to be managed to insure hotel success. Key questions include: how should you distribute over the web? What should you include on your brand.com website so people book through it? How can you maximise the potential of online travel agents (OTAs)? With the distribution environment both highly complex and constantly evolving, this course will give you comprehensive foundation of current industry practices to help jump start your career in this fascinating domain. Acknowledgements: Claire Bertrand, Vincent Chatain, Jessica Moses, Benjamin Six (ESSEC Business School), Emilie Dupré (Image-In), Gregory Halidy (Triplay)...

Top-Bewertungen

IM

Sep 07, 2016

I like it and I did never imagined the abundance of its content based on today's market.\n\nReally the course helped me a lot and immediately started implementing what I learned.\n\nThank you Coursera

LD

Jan 07, 2018

Very well done, these teachers and other important figures involved in the course are sharing extensive knowledges and they are teaching very clearly making the topic easy to comprehend, BRAVO!!!

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126 - 150 von 201 Bewertungen für The fundamentals of hotel distribution

von Mauricio A Q M

Aug 08, 2017

Good content

Good teachers

von Olivier H

Jul 07, 2020

Toujours au top Peter !

von Nelly C

Mar 06, 2016

Excellent way to learn!

von ORJI C M

Dec 31, 2019

Very Very Educating.

von Xavier S

Jul 19, 2017

Really great course.

von Syed N I

Aug 10, 2020

Excellent Course.

von Amarnath R

Jun 08, 2020

thank you so much

von Hamid A

May 08, 2020

Excellent MOOC.

von Chawki E h

Jul 21, 2017

It is perfect .

von swapnil P

May 26, 2020

great content

von Thomas G

Feb 05, 2019

VERY DETAILED

von SAGBOHAN B A

Apr 11, 2020

C'est génial

von Tran V N

Aug 21, 2019

Good course!

von Saurabh

Aug 31, 2017

Great course

von Pamela Z

Jul 29, 2019

learn a lot

von Stevie S

Dec 12, 2017

Thank you!

von Rocellii P

Nov 05, 2017

Excellent!

von Quang V

Feb 23, 2016

Excellent!

von SHENBAGARAJ C

Jun 17, 2020

EXCELLENT

von Claudia C

Jun 04, 2017

excellent

von Francisco B F

Nov 14, 2016

Very Good

von Alexander V

May 11, 2018

Great!

von MASOOTH A

Aug 27, 2019

good

von Segundo L H

Dec 04, 2015

G

von Anwar R

Jan 16, 2016

The content of the course is basically on how hotels distribute their contents (their rooms to sale). The different channels are explained, such as the OTA, brand.com, meta search, and direct channels. The course also includes a very interesting point of view from OTA where Expedia and Booking.com explains their offers to hotels. I would love to have the views from hotel too, which are missing here.

The suggested readings are quite a lot, basically from the online sites, many from the hotel and travel industry (skift, for example). Those readings are very useful in digging deeper on the subject.

The assignments, are, on the other hand, quite weak. It consists of 4 peer review assignments. The first week contains a pretty quantitative analysis, but the other 3 assignments are basically conversational and just repeating what you have learnt in the class.

The non-noted quizzes were pretty easy, you almost no need to think deeper to answer those questions.