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Bewertung und Feedback des Lernenden für Management von Mode- und Luxusunternehmen von Università Bocconi

5,369 Bewertungen

Über den Kurs

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....



1. März 2017

What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.


30. Jan. 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

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851 - 875 von 1,314 Bewertungen für Management von Mode- und Luxusunternehmen

von Riya M

13. Mai 2020

great course v helpful

von 吴边

18. Okt. 2017

usefull and intersting

von maria i r

2. Jan. 2017

Simplemente excelente.

von Akpofure U

20. Jan. 2022

best experience ever!

von Gabriela B

30. Juni 2021

The best course ever

von Sofía V d l T A L

24. Nov. 2020

It is a great course!

von Giullia Z

13. Mai 2020

Curso ótimo!! eu amei

von Mariana Z V

28. Mai 2019

I learned so much!!!!

von N A D

14. Jan. 2019

It was a good course!

von Juliana P

9. Juli 2017

Excellent course!!!!!

von Varshini M

25. Aug. 2020

Very nice course ...

von Anna M S

11. März 2018

Grazie, molto utile.

von Ernesto F

26. Aug. 2022

Love it! Thank you!

von Anna B A

10. Apr. 2022

Super recomendado!

von Flavia

24. Dez. 2020

Amazing! Thank you!

von Aatufa A

16. Aug. 2020

Very helpful for me

von M R

18. Apr. 2020

Très enrichissant !

von Severyan L

12. Apr. 2020

It's so amazing! :)

von Hanh A L

23. Nov. 2015

useful course ever!

von Sara M

24. Sep. 2020

Interesting course

von Saad K A

10. Aug. 2020

Beyond amazing :')

von aditri t

4. Juni 2020

merely wonderful .

von Marta C

18. Apr. 2020

Excellent course!!

von 徐陈宠

3. Nov. 2019

excellent course !

von Ivy y p W

13. Jan. 2019

very useful course