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Kursteilnehmer-Bewertung und -Feedback für Management of Fashion and Luxury Companies von Università Bocconi

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3,729 Bewertungen
992 Bewertungen

Über den Kurs

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

Top-Bewertungen

PM

Mar 02, 2017

What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.

VK

Jan 31, 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

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426 - 450 von 981 Bewertungen für Management of Fashion and Luxury Companies

von Helene B

Apr 30, 2018

very interesting. Good content. Challenging enough. Very happy about the course!

von Joana L G C R

Jun 02, 2017

Highly reccommend this course for anyone who wants to work in fashion or luxury.

von Caroline C

May 24, 2020

Excelent video content, support readings and teachers. I love make this course.

von sahar g R

Apr 29, 2020

excellent Course, awesome teachers and very useful material and items to learn.

von Anastasiia M

Sep 29, 2019

Great course for those who wants to learn how fashion industry works in general

von Davide S

Jun 01, 2018

Well done! Thanks to this course I learned much about Fashion&Luxury Companies.

von Devayani

Nov 07, 2016

This is an excellent course which gave me an understanding for foreign markets.

von Dorogan I

Mar 29, 2020

The course is really good. Nice speakers, interesting information. Recommend !

von Carlos G C

Jul 08, 2019

Very enlightening! Interesting perspective about fashion and luxury industries

von Passant N N

Aug 03, 2017

The best course ever, thank you all for making this opportunity to studying it

von Laura S

May 23, 2020

Very detailed in different luxury business areas. Excellet! HIghly recommend!

von Erik F

May 06, 2020

Interesting course that gives a well structured view of the luxury management

von Yasmina H

May 20, 2020

Offered detailed insight into the management of fashion and luxury companies

von TAMARA

May 12, 2020

I learned a lot about luxury companies! thanks for this incredible course :)

von Ricardo B

May 08, 2020

This course was amazing, well explained, material on point and very helpful!

von Paola G

Jan 12, 2016

I loved this course, the content is good, has a lot of interviews and cases.

von vishal s

Jul 08, 2020

Great Insights, Methodical teaching and covers the entire industry spectrum

von Mariyam v

Oct 09, 2020

i really liked the course and way of teaching learned too many new things

von Luciano M

Sep 16, 2018

Excellent course from the top Italian university, the Bocconi University.

von Cheryl C

Dec 20, 2017

Thoroughly enjoyed the contents of this course and the learning material.

von Bhavna A

Jun 06, 2020

an excellent course that updates you about the industry. Thanks Coursera

von Wong C H

Apr 26, 2020

This course is worth to learn to increase my brand management knowledge.

von Maria B L d F M

Feb 16, 2020

Excellent course with an incredible pedagogical method. I wait for more!

von BySan M

Feb 10, 2016

Very well explained course... All about fashion and its business models.

von Vanessa A S

Sep 22, 2020

Great and easy understanding of the Fashion Industry and its variables.