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Kursteilnehmer-Bewertung und -Feedback für Management of Fashion and Luxury Companies von Università Bocconi

4,308 Bewertungen
1,113 Bewertungen

Über den Kurs

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....


30. Jan. 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

1. März 2017

What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.

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451 - 475 von 1,098 Bewertungen für Management of Fashion and Luxury Companies

von Ana M T

30. Aug. 2020

me gusto mucco. Es muy calro, la informacion es actual y tiene casos muy interesantes

von Laura H P

6. Mai 2020

It is an excellent course. However, it was created in 2013 and it need to be updated.

von Betgeri R B

20. Apr. 2020

Really informative and useful course. Good content and very penetrable video lessons.

von 100408226

14. März 2020

Teachers are great, content is very interesting and the course is very well designed

von Andrea B S

7. Apr. 2019

Great insight into luxury brand content with great case studies to explain the theory

von Priyanka K

27. Jan. 2019

Very good course to kick off a management role in Fashion and Luxury retail companies

von Dominika R

17. Okt. 2016

Great course! Amazing teachers, a lot of information and very interesting interviews.

von Alessia D

30. Mai 2020

Super interesting, very inspirational!

If you are a fashionista, you must to do this!

von Thalia P O

27. Mai 2020

Interesting and easy to understand, all the cases and interviews are very helpful...

von Franziska

17. Mai 2020

Great course. Learned a lot. The videos and reading material are very well prepared.

von Karina D

26. Feb. 2020

Vey interesting content, especially interviews with different brand representatives!

von Shokoufeh S

22. Feb. 2019

Wonderful opportunity to learn more and more about the industry in a very clear way!

von Yueyi W

2. Aug. 2020

Very useful and high quality course for people who interested in fashion management

von Snigdha B

16. Juli 2020

I LOVED IT, learned so much about the industry in terms of business and management.

von Andrea I

4. Juli 2020

excelente... las tima que no este en español... algunas traducciones no son buenas

von Giulia C

4. Apr. 2020

Very clear and practical, really good to understand the basics of fashion business.

von Yuliya S

18. Aug. 2018

Hello. Thank you for this Amazing possibility to Lean more atout fashion and luxury

von Svetlana S

27. Nov. 2018

Fabulous course to upgrade your knowledge in luxury and fashion management market!

von Shamsher

3. Nov. 2016

It helped me a lot to understand about luxury and the aspects of luxury retailing.

von Carlos G

26. Nov. 2020

Amazing! Just love it, if you are into fashion and entertainment this is for you!

von Maria A

28. März 2019

Its an excelente course and introduction into fashion and luxury business overall

von Prithvi R

16. Mai 2020

This Course perfectly explains everything about the fashion and luxury Industry.

von Helene B

30. Apr. 2018

very interesting. Good content. Challenging enough. Very happy about the course!

von Joana L G C R

2. Juni 2017

Highly reccommend this course for anyone who wants to work in fashion or luxury.

von Victoria M

28. Apr. 2021

The course is really helpful to understand deeper the luxury and fashion world.