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Kursteilnehmer-Bewertung und -Feedback für Management of Fashion and Luxury Companies von Università Bocconi

4,259 Bewertungen
1,102 Bewertungen

Über den Kurs

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....


30. Jan. 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

1. März 2017

What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.

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501 - 525 von 1,087 Bewertungen für Management of Fashion and Luxury Companies

von Clara M

5. Juli 2020

Really well structured, interesting and worth dedicating your time to.

von Antonella M

12. Feb. 2019

I have enjoyed, now I have a different vision about Fashion and Luxury

von Diana R

1. März 2016

Please do more courses like this It explain a lot about this industry.


24. Sep. 2020

This course is best.. I learn many things about fashion brands luxury

von Tatum G K

30. Juni 2018

Excelente curso de aproximación a los mercados de la moda y del lujo.

von Moustafa A M

27. Juni 2018

It is so interesting , full of new ideas and organized well.good luck

von Paul W

9. Apr. 2018

Big Eye-opener. I really enjoyed this look into the fashion business.

von Saganjit k

5. Juli 2017

Excellent course for people interested in fashion and Luxury industry

von Sumeet G

19. Sep. 2016

A great course for beginners who want to understand fashion industry.

von Juan G A M

25. Okt. 2015

Awesome course, great materials and good teachers. Thank you Bocconi.

von Gilberto M Z

3. Mai 2020

Awesome course ! Very interactive and easy E learning platform!!!!!!

von Juan P L C

25. Apr. 2020

I Love this course, It has excellent materials and resources. Thanks

von ZHOU Z J

27. Okt. 2016

quite systematic! helpful to learn the insights of fashion industry!

von Zaidi

4. Dez. 2015

I love the course the course material was good and very informative.

von Benoit L

5. Apr. 2021

Very helpful to better understand the luxury and fashion activities

von Priscila G P

17. Juli 2020

I recommend this course. This added a lot to my knowledge and work.

von Mariam A M a B

4. Nov. 2019

thanks easy to understand and share our simillar experiences with .

von yuying t

9. Juli 2017

Rich pratical learning materials and structral lesson presentation.

von Gokul P

13. Juli 2020

Well curated course and loved a lot from it. Enjoyed it thoroughly

von Mahek G

31. Mai 2020

It is nice learning online, it was very informative and productive

von Ada D S

8. Jan. 2019

Thats great!! I am grateful to the teachings of this online course

von Гацун Д А

4. März 2018

Thank you for such an amazing course. It was hard but we did it!

von Sam I

29. Juli 2017

Great and useful course if you want to enter the fashion business.

von Prima U M A

26. Juli 2020

I gain many insights from this course, I really enjoy the course!

von Nina G

27. Mai 2020

Really educating, easy to follow and complete. 10/10 recommended.