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Learner Reviews & Feedback for Management of Fashion and Luxury Companies by Università Bocconi

4.7
stars
5,656 ratings

About the Course

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

Top reviews

PM

Mar 1, 2017

What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.

VK

Jan 30, 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

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301 - 325 of 1,377 Reviews for Management of Fashion and Luxury Companies

By Brenda O

Jul 5, 2020

This course was fun, interactive and eye opening. I definitely recommend it for anyone in love with fashion and/ or hoping to enter the fashion industry

By Nour A

May 10, 2020

This was a very interesting and well taught course. I have learned some knew information about the fashion industry. It was also an enjoyable experience

By William M

May 4, 2020

Incredible! I feel like I learned so much throughout this course and I feel so ready to take on a new chapter in my life and pursue a career in fashion!

By Leeander A

Aug 11, 2019

I wonderful and educational course for those looking to begin or learn more about the retail and fashion industry. Truly a remarkable school and course!

By Stephany I

Jun 2, 2019

Incredible content and very useful insights of what Luxury brands are all based on. Incredible interviews and brain-wreck facts too. Highly recommended!

By Renata V

Sep 7, 2020

I loved this course, enjoyed every lesson, task and quiz! It was a great way to improve my knowledge in Fashion and Luxury system, thank you very much!

By Aleksandra S

Jun 11, 2020

Challenging and extremely informative. I truly enjoyed it and it definitely encouraged me to dig deeper into the subject of business models. Thank you!

By Cristina H

Aug 22, 2017

I really enjoy all the course, teachers and professionals give a great overview about the industry. Hope they create a second and more advanced course.

By Laura V

Nov 8, 2015

Amazing course! It is very complete, it has great resources, the professors are amazing, and it gives you very valuable knowledge. Definitely worth it.

By VERA V

Sep 9, 2020

WELL EXPLAINED AND WELL STRUCTURED. Very interesting course with what I had the opportunity of better know the world of fashion and luxury management.

By Ingrid A G

Apr 25, 2018

Very informative course. I thoroughly enjoyed it and would highly recommend it to anyone interested in the luxury and fashion industry and in retail!

By Natalia M

Oct 13, 2017

It was an excellent course. Teachers know what are they talking about and I really learn things that I did not. Waiting for more courses from BOCCONI

By Olga

Aug 26, 2015

Like this course very much! qualitative and well-performed study material, wonderful lecturers, a lot of additional information. Highly recommended!

By Aisulu T

Oct 7, 2016

very interesting course, with a tricky questions sometimes, but with ones that makes you think carefully. Very interesting interview videos. Thanks!

By Monti N

Sep 24, 2021

Very informative for beginners and straight to the point. Covers many topics and has very good external participants to enhance the course content.

By cass p

May 5, 2019

University of Bocconi was very efficient, the course has good amounts of interviews and extra reading material to add to the main course structure.

By Jose S L

Sep 25, 2016

I truly loved the experience from start to finish. I wish this course can be part of and specialization about luxury companies beyond just fashion.

By Andressa G

Nov 25, 2022

I loved the course!

I'm already Fashion Designer in Brazil and for sure the course contribute for my career.

Is really good, I highly recommend it.

By Alisa K

Apr 6, 2018

That is literally the best course I have done about fashion so far!

Extremely grateful for the effort and time put in in making the course happen.

By Alejandra G

Dec 6, 2021

amazing course where you can learn everything about management. everything is clear and easy to catch. Thank your for let us learn from the best.

By Michela B

Apr 28, 2021

Very interesting and informative course, also well organized.

I just would have preferred to have explaining videos for the reports last chapter.

By Sai S

Jun 17, 2020

I thoroughly enjoyed the course. I got to learn a lot about the inside story of the Fashion Industry and I am grateful to have taken this course.

By Kustosz-Lee D

Feb 13, 2023

Two amazing professors and lots of relevant knowledge - I absolutely enjoyed the course and learned a ton of new information about the industry.

By 武利鑫

Apr 7, 2016

As a marketing student, I think teachers speach very useful and fantastical . I learn about a lot of company about luxury and fashion strategy.

By Isabela N D N

Nov 2, 2015

Excellent course! Congratulations to everyone involved in this project. Hope to engage in other courses from Bocconi and SDA Bocconi and Mafash.