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Kursteilnehmer-Bewertung und -Feedback für Management of Fashion and Luxury Companies von Università Bocconi

3,739 Bewertungen
996 Bewertungen

Über den Kurs

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....


30. Jan. 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

1. März 2017

What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.

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526 - 550 von 984 Bewertungen für Management of Fashion and Luxury Companies

von Emilia H

4. Mai 2020

That was a fantastic course. thank you very much !!!

von Loredana R

5. Feb. 2018

Excellent content and valuable videos and interviews

von Lorena P

4. Juni 2017

Excelente Curso y Formación. Altamente recomendable.

von Mireia P F

14. Mai 2017

Excellent course to know more about fashion's world.

von Daniele V

22. Mai 2020

Very interesting and useful!

So much professional!

von Suchi S

6. Mai 2020

really good lectures and gained a lot of knowledge

von José M F d C M e S

25. Feb. 2018

Excellent info for a startup in the fashion world.

von Julia B

29. Juni 2020

Excellent course, with great additional resources

von Kravchenko J N

17. Apr. 2020

very interesting, structured. I like it very much

von Sara H

19. Feb. 2020

Amazing course for the beginners in the industry

von Xiwen Q

14. Juni 2016

Nice journey towards fashion and luxury products.

von mitali a

17. Juni 2020

loved the assignments and content of the program

von Tomas V

16. März 2020

Very interesting. Thank you Università Bocconi

von Mery R J

14. Okt. 2019

Muy completo y dinamico!! Se aprende muchisimo

von Aisatsana N

3. Nov. 2017

Amazing course, but also demanding! Thank you.

von Charity B

26. Okt. 2017

Excellent. Very enlightening and well taught.

von Sania N A

11. Juli 2017

One of the best course I ever take in coursera

von Abplenista S

12. Jan. 2017

Good to know if you are in fashion industry :)

von Rayyan S

17. Dez. 2019

Excellent for new designers and entrepreneurs

von Estefania G B

1. März 2018

Excellent course! Very didactic and complete.

von Anupama M

2. Sep. 2017

A very informative and well delivered course.

von Sanjena B

20. Juni 2017

This was an amazing course! i got learn a lot

von Shilpi D S

30. Apr. 2020

Very Enriching and very well conceptualized.

von Carole T

22. Nov. 2019

Very interesting, a lot of info are in there

von Singamsetty S

15. Okt. 2019

An awesome and most interesting course ever.