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Kursteilnehmer-Bewertung und -Feedback für Management of Fashion and Luxury Companies von Università Bocconi

3,431 Bewertungen
909 Bewertungen

Über den Kurs

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....



Mar 02, 2017

What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.


Jan 31, 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

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551 - 575 von 897 Bewertungen für Management of Fashion and Luxury Companies

von Anna H

Jul 18, 2017

Great!! Huge amount of knowledge!

von Marcella A C J

Sep 25, 2016

This course is a luxury! amazing!

von Sandra D

Apr 19, 2020

Amazing, incredibly interesting!

von Peter J

Jan 26, 2018

Very useful and well structured!

von Benjamin B

Sep 10, 2015

Amazing teachers, great content!

von chiara d g

Jun 27, 2020

Great course, very well made it

von Sushmita A

Jul 18, 2019

Great course. Very informative.

von Huo F

Nov 16, 2017

I have learned a lot,thank you!

von alejandra

Sep 10, 2017

muy util e interesante! gracias

von Шабалина П А

Sep 25, 2016

Очень интересный и полный курс!

von Fabiana V C

Nov 20, 2015

Excellent course! I'm lovin it!

von Nur U

May 15, 2020

It was very beneficial course.

von Melissa R

Aug 15, 2018

great, i really learned a lot!

von Novica J

Jan 09, 2017

WOW. 10 stars for this course.

von Cyrine G

Jun 25, 2020

A very rich course. Thank you

von Christine C F

Oct 11, 2019

Very helpful and informative!

von Craig R

Aug 18, 2019

great course i learned a lot.

von Anissa A

Oct 15, 2017

The first week is yet awesome

von Alvaro H

Sep 14, 2015

Excellent course and material

von Roshelle M

Jul 09, 2020

Amazing learning experience!

von Mireia M H

Apr 12, 2020

Super interesting and useful

von Rahul B

Sep 02, 2019

Beautifully curated content.

von Luva S

Apr 04, 2018

Excellent course, I love it!

von Maria T

Nov 26, 2017

Very good course. Thank you.

von Jocelynmaaaoooo

Sep 22, 2017