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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois at Urbana-Champaign

4.7
stars
16,876 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

MS

Jun 23, 2020

Very interesting perspective, way different from the general marketing courses available. The course covers new and emerging dimensions of the digital world. Love to attend more courses. All the best!

SN

Jun 27, 2020

This is my first course in Coursera and I loved it explicitly. Professor was kind, I loved his way of delivering lectures.Easy explanation and numbers of examples help me understand better.

Thanks.

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2851 - 2875 of 5,308 Reviews for Marketing in a Digital World

By azinmagba j o

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Jul 11, 2021

A window to the digital marketing world

By Adebiyi T

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Apr 15, 2021

Very strict and professional. i love it

By irem ö

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Mar 14, 2021

I learned a lot! Thanks for all effort.

By Natallia R

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Jan 15, 2021

Very interesting and insightful course.

By Diego L B

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Jan 10, 2021

Very interesting and insightful course!

By Taslima A 2

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Sep 26, 2020

thanks for giving me this opportunity..

By ABHISHEK R

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Sep 13, 2020

It was really great course. Thanks GIES

By Priscilla M

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Sep 11, 2020

Excellent course. Outstanding professor

By Gilang H A

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Jul 2, 2020

it's a good corse espically to marketer

By Fajar R D

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Jun 29, 2020

new science in the current digital era.

By ADARSH D

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Jun 3, 2020

it was wonderful with all good examples

By Beny B

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May 1, 2020

amazing, open your mind in an instant !

By Chrisabel B

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Oct 21, 2018

amazing content and very well explained

By Hassan S

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Dec 12, 2017

Far beyond my expectations. I loved it.

By Saahil J

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Oct 13, 2017

every one should go through this course

By Faiza C

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Oct 11, 2016

good introduction to the specialization

By Shivam S

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Sep 9, 2016

best digital marketing course out there

By Adama C

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Aug 1, 2016

Nice course the teaching was so simple.

By Rhiannon C

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Feb 8, 2016

Possibly the best of the specialization

By Maria C C

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Feb 6, 2016

One of the best courses Ive ever taken.

By Puja D

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Sep 23, 2015

I am really satisfied with this course.

By Derek A

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Jul 28, 2023

Excellent course. Thank you very much.

By Lea M B

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Feb 8, 2022

It was a GREAT Learning Experience! :)

By Jin Y

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Aug 5, 2021

really helpful for beginners like me!

By Uwaifo E I

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May 24, 2021

Awesome course, Excellent professor!!!