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663 Bewertungen
103 Bewertungen

Über den Kurs

Marketing Mix Fundamentals prepares you for arguably the most important stage of bring your product to market - how and where are you going to market it? It sets out a detailed introduction to the four P’s of Marketing (Product, Pricing, Place and Promotion), this course forces you to strategically analyze your product and/or service. The Product session is designed to provide you with the knowledge to understand and manage the strategic role of brands and products in generating business results, whilst the focus on Pricing will cover the main concepts and techniques to formulate prices. Compliment this with skills from the “P” session Place, where you consider channels and retail strategies with the overriding objective of defining a distribution strategy for your product or service. Finally, through the Promotional activities (Communication) session, explore the different communication channels available and understand the importance of the media plan, dealing specifically with social media and omni-channel strategy. IE Professors Maria Teresa Aranzabal and Fernando Cortiñas will guide you through this incredibly important stage of marketing strategy using expert interviews with industry professionals. After this course you will be ready to decide where and how you want to market your product....

Top-Bewertungen

YP

Sep 07, 2020

Good Course for 12th Grade students which could be valuable for a preview on this topic,but nothing to worry,just the basics

CG

Jun 24, 2019

its a very crucial subect in marketing and i am happy thet i have got more knowledge about marketing mix fundamental

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51 - 75 von 106 Bewertungen für Marketing Mix Fundamentals

von Sai k G

Aug 22, 2020

informative content

von Roneet K S

May 22, 2020

Really very helpful

von Dilbar O

Jul 27, 2020

Loved this course!

von UNNATHI. k

Sep 30, 2020

It's very helpful

von FARUKH L H

Sep 29, 2020

It was very good

von SALONI P J

Sep 27, 2020

very descriptive

von Sanaa R

Dec 11, 2018

Excellent course

von kiran k p

Mar 21, 2018

awsome learning

von Charles O

Feb 04, 2020

simply amazing

von sulaxana r

Sep 17, 2020

very helpful

von Nikhil K S

Oct 29, 2018

Great Course

von Savdar I

Mar 18, 2018

Good course.

von MANJUNATH C S

Sep 09, 2020

Good course

von G. G P

Jun 25, 2020

nice course

von NIDHI P J

Sep 18, 2020

great work

von Rajat d

May 31, 2020

Niceeeeeee

von Phuong N N L

Sep 11, 2017

nice class

von naveen r

Sep 29, 2020

very good

von Anis C

Sep 22, 2020

Excellent

von anagh k g

Sep 01, 2020

Wonderful

von Mukul

Aug 15, 2020

excellent

von Mario K

Jul 03, 2020

Great!

von SIMRAN

Sep 28, 2020

Great

von vanshika a

Aug 20, 2020

great

von GAURAV B

Aug 20, 2020

great