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Bewertung und Feedback des Lernenden für Marketing Channel Benefits von Emory University

38 Bewertungen

Über den Kurs

This course is ideal for individuals who currently work in or are targeting opportunities in consulting and strategy, industrial sales and buying, marketing management, entrepreneurship, and business development. This course will introduce you to the concept of channel benefits, which focuses on HOW customers want to buy. This is a critical first step and represents the demand side of designing routes to markets. You will learn which channel benefits are most commonly desired by customers. Finally, you will gain frameworks for how to quantify and tradeoff these benefits so as to create a range of strategic options....


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1 - 7 von 7 Bewertungen für Marketing Channel Benefits

von Vijaya S

13. Jan. 2022

von Valeria L C R

20. Apr. 2022

von Miquele S

2. Juni 2022


14. Sep. 2021

von Vineet S

27. Juni 2021

von michael n

29. Okt. 2021

von ELI

10. Sep. 2022