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Kursteilnehmer-Bewertung und -Feedback für An Introduction to Consumer Neuroscience & Neuromarketing von Copenhagen Business School

2,324 Bewertungen
621 Bewertungen

Über den Kurs

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....


23. Juni 2020

This was truly a deep and research-oriented course. This helped me in getting ahead with so much knowledge and skills. Thank you, CBS for coming up with something so creative and innovative like this!

15. Juli 2020

Thoroughly enjoyed the course. A total new dimension for me, as far as marketing in concerned. Very well organized and demonstrated by the Instructor. The reference will help me in further studies.

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301 - 325 von 611 Bewertungen für An Introduction to Consumer Neuroscience & Neuromarketing

von Gherasim A M

6. Okt. 2020

A great course, combining both theoretical and practical aprroach!

von Salo Z

6. Jan. 2017

Very useful, interesting and would completely recommend the course!

von Dhiraj R R

30. Juni 2020

Less is more, very carefully crafted content and learning modules.

von Shruti K

29. Juni 2020

Thank you! it was an enlightening journey into the consumers mind.

von Paola I

3. Juni 2018

Amazing course, easy to understand for non-scientific backgrounds!

von aaditya r

4. Nov. 2016

Great To Start but should perceive continuous research. Thank you


13. Dez. 2020

It is very interesting to have research-based course on Coursera.

von karrthik

7. März 2020

A great course with the latest technology disruption in Marketing

von Cherrie M S

28. Nov. 2017

Excellent course! helped me get a good foundation on neuroscience

von Gavin R

9. Aug. 2017

Great course , loved the content. It was very apt for beginners.

von Laura V C

14. Sep. 2020

Excelente curso, aprendí muchísimo y el contenido es excelente.

von Monica P

6. Juli 2020

ooh it was amazing experience and lots of information

Thank you

von Jayde C M

17. Mai 2020

Great insights, practical applications and a wonderful teacher.

von Simon H

20. März 2020

Kept me busy and productive during the corona pandemic. Thanks!

von Romain

10. März 2020

Very interesting insights into both marketing and neuroscience.

von Ionut M C

18. Apr. 2019

Quality course. Recommended, a bit is a bit creepy as well :) .

von Kristina B

23. Juli 2020

Very informative course, useful for every consumer. Thank you

von Silvio D

25. Feb. 2021

Good variety of information, clear presentation, and helpful.

von Sandra G

31. Juli 2020

it was incredible, i study psochology and this was so usefull

von Pablo F B

29. Nov. 2017

Sueper! Very interesting and practical infos. Very satisfied.

von matteo T

27. Nov. 2020

very interesting.. hope I can learn more about this subject.

von Zahira M M

9. Dez. 2018

Muy bueno, aún para los que ya tenemos conocimiento del tema

von Dang H N

22. Mai 2017

Gained an awesome experience relating to consumer behaviours

von Abdul W C S

22. Juli 2020

Get to learn a lot. I was amazed by a few new findings too.