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525 Bewertungen

Über den Kurs

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Top-Bewertungen

PL

Jun 24, 2020

This was truly a deep and research-oriented course. This helped me in getting ahead with so much knowledge and skills. Thank you, CBS for coming up with something so creative and innovative like this!

AM

Jul 16, 2020

Thoroughly enjoyed the course. A total new dimension for me, as far as marketing in concerned. Very well organized and demonstrated by the Instructor. The reference will help me in further studies.

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276 - 300 von 516 Bewertungen für An Introduction to Consumer Neuroscience & Neuromarketing

von Tahir N B

Feb 29, 2020

The course was new and Advance .

The Instructor was Expert.

von Sagar C

Jul 20, 2020

That was amazing. Thank you, Dr. Thomas, and colleagues.

von ONG L W

Oct 20, 2019

Like the content and knowledge shared from this lecture.

von Manju M

Jul 15, 2020

Excellent Course for Marketing and Retail professionals

von Heather S

Apr 24, 2019

Loved it! Can't wait to learn more. GREAT instructor.

von Thaignée P

Jul 18, 2017

Amazing experience, thanks for sharing this course...

von Raluca N

Jan 19, 2019

Extremely well explained course. It was a pleasure.

von William M d C

Sep 22, 2017

The best course related to neuromarketing. Perfect!

von Polina D

Mar 27, 2017

Great course! A lot of useful relevant information!

von VIRAT C

May 15, 2020

really very nice Course to boost up your knowledge

von Deleted A

Jul 01, 2020

Excelente information and excelent study material

von Kristine E W

May 22, 2020

Great information , well laid out and instructed!

von Surendra D

Dec 24, 2019

Its desinged to make you a perfect neuromarketer

von S A

May 16, 2020

Very unique topic and teaching was exceptional.

von József Á K

Nov 30, 2016

For marketers with open mind it is a must take!

von Carla G

Jun 11, 2020

Efectivo, directo, funcional y muy informativo

von Jaione K

May 11, 2020

Very useful and interesting. Congratulations,

von Jefferson S

May 04, 2020

The course was a great learning experience !!

von 冠云 王

Sep 07, 2017

很清楚的讓人大致了解到神經行銷學的相關概念,老師也介紹了許多有用的工具,對研究的啟發很大

von Manish S

Jul 19, 2017

Very informative, especially for a marketer.

von DIONYSIOS Z

Dec 05, 2016

Nice course, useful and interesting content!

von Andrea G

Jun 01, 2020

Excellent course! Definitely recommend it.

von Levi O

Feb 27, 2020

Amazing course! I thoroughly enjoyed it :D

von Roberto O S

Mar 23, 2020

Greta Knowledge, exicited to learn more !