This was truly a deep and research-oriented course. This helped me in getting ahead with so much knowledge and skills. Thank you, CBS for coming up with something so creative and innovative like this!
Thoroughly enjoyed the course. A total new dimension for me, as far as marketing in concerned. Very well organized and demonstrated by the Instructor. The reference will help me in further studies.
von Fidan H•
I am newly interested in this field and nothing can be better than this course for understanding neuromarketing. All the materials chosen for course are super informative. Highly appreciate dedication and time! Thanks a lot.
von Ayush R•
Gives a good introduction to the field of neuroscience. Professor Thomas does a great job of introducing some of the eminent scientists/practitioners in interviews which gives a lot of inside information. Highly recommended!
von Patricia S•
Very insightful. Short, concise but very rich in content. Appreciated the explicit focus on commercial applicability without letting the academic side suffering. If I had one improvement wish, it would be reviewing the tr
von Diana V J G•
I found this course very interesting, with new topics regarding Marketing and neuroscience. It's really helpful, all the examples with the customers and the scientific part for complementing the sociology of the topics.
von Magdaline N•
This was a nice introduction. I would have loved to learn more of how to implement the various studies posed here, in my business. the content here was a nice start to my understanding of my customers behaviors though.
von Denis K•
It is great course for those who would like to expand their knowledge in marketing and get some new ideas about future of marketing research. Also good for those who are thinking of starting career in neuromarketing.
von MRITUNJAI S•
its good and well taught by the faculty, it develop various new concepts which are interrelated with medicinal and marketing subjects. i would like these types of courses further for enhancing my knowledge. Thanks
von Beyza A•
This was really good experience for who interested in consumer neuroscience. If you wonder how brain works in marketing how human's made decision you join this course :) Thank you all of this course Thomas Ramsoy
von Mukul B•
Excellent course....Goes beyond the rationale of rational mind and exposes us to truth behind human decision making process. Would like have little advance course on this to cement my knowledge of neuromarketing.
von Siddhant M V•
It's a very useful and interesting course and the information shared in this course is about Neuro Science and about Sensory Marketing and also things are shared about People's Emotions,Feelings,Liking and Wants.
von Däni L•
Great course. As a marketing professional one needs to look into the core essence of marketing. The journey in this area certainly continues. Dr. Ramsoy has awakened my apetit to dive more deeper in this topic.
von Fidel C•
Pretty well structured, powerful concepts and ideas to go deep on Neuromarketing field. I strongly recommend it to those professional who want to understand the basis and general framework of Neuromarketing.
Great Course - just one of the elements, the interview with the gentleman from Loews Innovation Labs was pretty lame. I don't think he had much content to share, and he sounded as if he's arrived in life!
von MARISOL V G•
This course allowed me to know and implement the techniques related to neuromarketing. I liked th relationship and the studies that are currently being carried out and discrepancies that can be found.
Un curso con excelente contenido tanto visual y articulos cientificos muy interesantes.. tanto fue el impacto a nivel personal que me motivo a optar en el corto plazo en un master en Neuromarketing..
von Andrea M M•
El curso me pareció muy interesante y lleno de conocimientos acerca de neurociencias, estoy muy contesta de haberlo concluido, me quedo con demasiados aprendizajes, superando mis expectativas.
von Tan K M•
Great course on this emerging technology on the areas of the brain and decision making process , would be good if there is a summary of these long interviews instead, and more interactive work
von Mohit P•
Great course if you are a beginner in the domain of neuromarketing. Explained in a very simple language. Will definitely recommend it to anyone who wants to start learning about neuromarketing
von Sofía V d l T A L•
This was an excellent course! Now I'm able to understand more deeply the concept of Neuromarketing and apply it on my everyday life. I think this is an excellent course for beginners as well!
von Sriram A P•
Very interesting and detailed study of consumer behavior. The concepts were understandable and many new things, methods and concepts were explained in this course. It was really helpful.
von Samuel B•
It was a great course, with a lot of relevant information that met my expectations. Thank you very much, Coursera, Dr. Ramsoy, his colleagues, and CBS, for this small, but awesome ride.
von Marco M•
Excelente curso. Me encantó todo el material al que pude tener acceso. Lo recomiendo ampliamente ya que es un tema sumamente actual e importante para los profesionales del Marketing.
von Margarida A•
Good coverage of the different areas and state of the art of neuroscience. Great examples and presentation of studies allow students to link to scientific concepts to daily pratice.
von Óscar L R F•
Balanceado y completo. Mi objetivo era lograr un entendimiento básico alrededor del tema de neuromercadeo y lo logré. Recomiendo este curso para quien tenga un objetivo similar.
von Ana G F M•
The best experience of my life was the opportunity to enjoy this course. Was a lot of information that I'll pass to my studies and finish my undergraduate thesis. Thank you all.