Jul 15, 2018
Great course if you are a beginner in the domain of neuromarketing. Explained in a very simple language. Will definitely recommend it to anyone who wants to start learning about neuromarketing
Nov 22, 2019
Very interesting and detailed study of consumer behavior. The concepts were understandable and many new things, methods and concepts were explained in this course. It was really helpful.
von Jordi R•
Jan 18, 2017
Very interesting subject, although there were some difficult topics!
von Dwayne W J•
Oct 31, 2016
A ton of great information and resources.
von Tetiana K•
Apr 13, 2018
Very interesting and useful course for begginers
von Tenaz S C•
Nov 02, 2016
This course was too biologically technical, but I loved it. From a marketer's point of view, there was such amazing information on consumer behaviour.
von Pierre G•
Nov 03, 2016
As titled, this is just an introduction course to neuromarketing but very helpful to understand the potential of this new area. The course opens doors and with complementary courses on how works the brain and how to measure the brain signals, it will help a new generation of (neuro)managers to transform their business activities, as well as their personal knowledge of... themselves :-)
von Diana S•
Sep 28, 2017
At first I was very very excited with this course. So many novel concepts. The biology part was a little hard to follow, but with some help from YouTube all cleared :).
Then I confess I've lost some of the interest. It didn't have anything to do with the course, which is quite consistent. Only with me realizing it was impossible to apply most of it to my day to day. Also, it turns out I'm not that much into marketing. I was more attracted to the chemistry / psychology part.
von Pablo V•
Jun 02, 2017
I think the course is an excellent introduction to the topics of neuromarketing and consumer neuroscience, as well as to how the brain actually works.
The only reason why I do not give the course a score of 5 out of 5 is the fact that the discussion forums were not really followed by the moderators. I just asked 2 or 3 questions and they were never answered, nor were questions made by other peers.
But taking this fact apart, I think the course is excellent overall.
von Nicolas P C•
Dec 16, 2016
Las entrevistas eran demasiado largas, el contenido del curso muy interesante.
von Kolitha D•
May 09, 2017
This is a very good introductory course for this field.
von Teresa B•
Apr 21, 2018
it's a fantastic course, especially in the context of the video presentations, but the compendium is a bit dense for the average person. Like one of the specialists said in one video, I think studies need to become less academic and more accessible for the marketer who jjust needs to know the gist of each srudy
von samah r•
Aug 10, 2017
Truly enjoyed this course,Thank you
von Aparna b•
Jun 27, 2017
great perspective into the world of business and psychology
von Moses N•
Jun 26, 2017
I found the course interesting and I enjoyed myself
von Jonathan S O N•
Feb 26, 2017
I wasn't a newbie on the topic but it was interesting to actually see how things work in the labs where the investigations take place.The course lacks of a module of specific strategies to implement in marketing, but overall it's a great course.
von Valeria F•
Jan 11, 2018
needs more retro from the teacher
von Alondra S M T•
Oct 20, 2016
Really love the course. The teacher was really good and have a lot of knowledge in the area. And is quite easy to understands.
Jul 06, 2017
von Santiago D C•
Mar 29, 2017
Sometimes, the lessons wanted to cover a lot of topics in a small frame of time, so it may be hard to follow up with everything without a background in general psychology. I absolutely loved the compendium of different scientific studies each week. Overall, it is a great approach as an introduction, but it may fall short if you want to go deeper. Nonetheless, I would highly recommend it
von Regina M•
Feb 02, 2017
This course provided me with wonderful insight into Consumer Neuorscience and Neuromarketing. It was incredibly interesting and well-driven. Thank you!
von Depanjan C•
Jun 11, 2017
Amazing lectures by Thomas sir. He explained the high level concepts of neuromarketing in a very simple way. I hope to visit him in person at Copenhagen Business School someday
von Shreyansh J•
Aug 16, 2017
All in all, it was a good course to begin with the neuroscience aspect of marketing. However, it was a bit more focused on consumer neuroscience rather than its marketing aspect.
von Cheryl N•
Mar 01, 2017
Great introductory content into the subject. Monitoring/moderation of the forums could be improved.
von Dagmara S•
Mar 12, 2017
Great reading material and plenty of researches. Overall it is a very interesting topic, though its better if you have a medical preparation for this course.
von Nicholas L•
Nov 13, 2016
A good introduction to a complex field. Well worth the time and effort.
von Brian T M•
May 07, 2019