Very interesting subject, although there were some difficult topics!

A ton of great information and resources.

Very interesting and useful course for begginers

This course was too biologically technical, but I loved it. From a marketer's point of view, there was such amazing information on consumer behaviour.

As titled, this is just an introduction course to neuromarketing but very helpful to understand the potential of this new area. The course opens doors and with complementary courses on how works the brain and how to measure the brain signals, it will help a new generation of (neuro)managers to transform their business activities, as well as their personal knowledge of... themselves :-)

At first I was very very excited with this course. So many novel concepts. The biology part was a little hard to follow, but with some help from YouTube all cleared :).

Then I confess I've lost some of the interest. It didn't have anything to do with the course, which is quite consistent. Only with me realizing it was impossible to apply most of it to my day to day. Also, it turns out I'm not that much into marketing. I was more attracted to the chemistry / psychology part.

I think the course is an excellent introduction to the topics of neuromarketing and consumer neuroscience, as well as to how the brain actually works.

The only reason why I do not give the course a score of 5 out of 5 is the fact that the discussion forums were not really followed by the moderators. I just asked 2 or 3 questions and they were never answered, nor were questions made by other peers.

But taking this fact apart, I think the course is excellent overall.

Las entrevistas eran demasiado largas, el contenido del curso muy interesante.

This is a very good introductory course for this field.

it's a fantastic course, especially in the context of the video presentations, but the compendium is a bit dense for the average person. Like one of the specialists said in one video, I think studies need to become less academic and more accessible for the marketer who jjust needs to know the gist of each srudy

Truly enjoyed this course,Thank you

great perspective into the world of business and psychology

I found the course interesting and I enjoyed myself

I wasn't a newbie on the topic but it was interesting to actually see how things work in the labs where the investigations take place.The course lacks of a module of specific strategies to implement in marketing, but overall it's a great course.

needs more retro from the teacher

Really love the course. The teacher was really good and have a lot of knowledge in the area. And is quite easy to understands.

Excellent Course.

Sometimes, the lessons wanted to cover a lot of topics in a small frame of time, so it may be hard to follow up with everything without a background in general psychology. I absolutely loved the compendium of different scientific studies each week. Overall, it is a great approach as an introduction, but it may fall short if you want to go deeper. Nonetheless, I would highly recommend it

This course provided me with wonderful insight into Consumer Neuorscience and Neuromarketing. It was incredibly interesting and well-driven. Thank you!

Amazing lectures by Thomas sir. He explained the high level concepts of neuromarketing in a very simple way. I hope to visit him in person at Copenhagen Business School someday

All in all, it was a good course to begin with the neuroscience aspect of marketing. However, it was a bit more focused on consumer neuroscience rather than its marketing aspect.

Great introductory content into the subject. Monitoring/moderation of the forums could be improved.

Great reading material and plenty of researches. Overall it is a very interesting topic, though its better if you have a medical preparation for this course.

A good introduction to a complex field. Well worth the time and effort.

Awesome course.