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Learner Reviews & Feedback for Introduction to Google SEO by University of California, Davis

4.6
stars
9,876 ratings

About the Course

Ever wonder how major search engines such as Google, Bing and Yahoo rank your website within their searches? Or how content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users? Welcome to the world of Search Engine Optimization (SEO). This course is the first within the SEO Specialization and it is intended to give you a taste of SEO with some fun practices to get seen in Google. You will be introduced to the foundational elements of how the most popular search engine, Google, works, how the SEO landscape is constantly changing and what you can expect in the future. You discuss core SEO strategies and tactics used to drive more organic search results to a specific website or set of websites, as well as tactics to avoid to prevent penalization from Google. We hope this taste of SEO, will entice you to continue through the Specialization!...

Top reviews

KP

Oct 2, 2023

This was a very helpful introductory course which helped me to understand further areas of study I need to pursue in order to be effective in this field! Thanks UC Davis, I really enjoyed this course.

SS

Aug 9, 2016

Great course, very informative!! I can tell the classes are starting to be structured differently though. Not too much meat to this first course... reserving my opinion, until I go through a few more.

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151 - 175 of 2,607 Reviews for Introduction to Google SEO

By David V

•

Feb 27, 2018

I learned many things about internet, the web, search engines and lots of technical terminology. I think the course is very well structured starting with the basics and the history of internet to finishing with a lot of ideas and advices to succeed in this field and how to face the future and keep up to date in this field that is constantly changing.

By Nikki B

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Jun 28, 2019

This was a really helpful course, I felt I left with great foundational knowledge that will help me immediately. One improvement: the course suggested that I would be able to perform an audit of my site based on the materials provided and I think I needed a bit more hand-holding to do that after completing the material. Still a very useful course.

By Alfonsus G

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Aug 19, 2020

the digital world is vast and growing. SEO is an important aspect in the development of the digital world. This class will provide knowledge about SEO, its history, and its future. Many important, interesting, and unique information will be learned in this class. I became interested in exploring the world of SEO and I highly recommend this class.

By Arul N

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Mar 28, 2021

I just loved this course from the beginning. It was an amazing experience for me. It provided me with great knowledge about "Search engine optimization" materials. My sincere thanks and appreciation to all of the professors and the coursera community who contributed to this course. I look forward to more courses from the coursera.org. Thank you.

By Kyla P

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Oct 8, 2020

The course is carefully outlined and comprehensive for beginners. It provides step-by-step introductions to the basic concepts and elements of SEO, and I finished the course confident with the newly-acquired knowledge I learned from it. Also, maybe an unrelated note, but the instructor's voice was so soothing and no lesson sounded boring to me.

By Jannat E J

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Sep 24, 2020

For an introductory course, this has started successfully with basic functions and historic backgrounds. For someone who is not interested in historical intri, you can skip it, but I liked it all along. The course is, however, not pretty easy. You've to concentrate, take notes, and sometimes review your lessons to get passed through the tests.

By Christopher P

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May 26, 2020

Helpful and informative, but I don't feel I am ready to become a SEO. But I think this course is not designed for that, but to give basic and informational knowledge about being an SEO, for which it did amazing. The first week consisted of how to apply for professional SEO jobs and what to expect from those jobs, which was a great additional.

By prashanna k

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Dec 22, 2017

This very introduction to SEO has cleared out a lot of misconceptions i had regarding how websites were ranked accordingly and im pretty sure i would go on to taking the next lesson for SEO and learn something out of the box .

Thankyou Coursera and the hard working staff members for giving me this great opportunity to enhance my skills .

By beatriz

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Jan 30, 2017

This course is very clear, interesting and helpfull. It made me want to learn more about SEO. I understood the basics and had access to real life examples and other revelant materials. Even if you don't plan on working with SEO, this course is still interesting for anyone who is interested in how search engines work. Thank you so much!

By Nausherwan N B

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Apr 13, 2021

The course was really great and touched threadbare each and every aspect of what an SEO Introductory course should have in it . Highly recommended to anyone looking to gain some foundational insights in SEO .

The course content , quizzes and the Reading Materials along with Ms. Rebekah unique style of delivery was really exceptional .

By Alan M

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Jul 7, 2017

This course has provided resources that aided in my general knowledge of the internet, SEO concepts and career paths, Google algorithms with corresponding best practices utilized in optimizing a site, as well as a spark in my interest to delve further in my education path towards be a Search Engine Optimizer. Keep up the great work!

By M A

•

Apr 11, 2023

As an experienced SEO manager I must say, it was an incredibly valuable learning experience. The course covered all the essential aspects of Search Engine Optimization (SEO) in a comprehensive and easy-to-understand manner, making it suitable for beginners or those with some prior knowledge looking to deepen their understanding.

By Anil K

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Mar 6, 2018

Excellent starting point for SEO. Clear, concise, and relevant information. The graphics were really really good. My favorite part were the links provided for more info, they really made the course comprehensive. The field is changing fast, so some info might start to get outdated, but course is very helpful as a starting point.

By Charith P

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Jun 1, 2021

This is one of the greatest courses I ever learned. And it has great content. Most of all it changes the way I think about SEO. And It makes me think what is the future of SEO and what to do to adapt to the future. Finally, if you want to start your professional carrier in SEO this is the best course to start. 100% recommended

By Carlos P

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May 23, 2023

The "Introduction to Google SEO" course is excellent and comprehensive. The instructors present the information in a clear and engaging manner, covering key topics such as keyword research and search engine optimization. Congratulations to the instructors and Coursera for providing such a valuable and well-structured course.

By Tyler R

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Jan 10, 2019

I learned so much in this course that can help me with my personal branded website. I plan to get more versed in HTML so I can make my current sit more aesthetically pleasing, as well as deploying the SEO tactics I've learned in this course to better focus my pages and create better content and keywords. Thanks Rebecca!

By Eric O D

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Nov 5, 2016

Great course. One of the bests I've seen in Coursera in giving a deep content and trying to be clear. I would suggest a review of the texts givens. Sometimes the texts give some specific concept that wasn't discussed in previews classes. Having to search for it takes sometime. A Glossary for those would be very welcome.

By Andrea B

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Aug 21, 2020

This course was very easy to understand for a complete beginner to the field. Rebekah made the content interesting. She is a great teacher and presenter: her slides were concise and relevant, and her organization was spot-on. She did not talk too fast, and articulated her words clearly. Great course! Thank you so much!

By Clarence A

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Nov 21, 2020

Very good overview and introduction to SEO. This course is great to determine whether you want to learn more about SEO and if you want to employ someone to do SEO for your site / brand. I think that everyone who goes online and has their own website or domain should look into this to improve the quality of their work.

By LM

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Mar 24, 2016

This course was a great structure introduction to SEO! In it they explain careers in SEO, the current landscape of SEO, and some SEO basics. It really helped give a concise and clear overview of what initially appears to be a large and sprawling field. I just wanted to express my gratitude for the lessons. Thank you!

By rohit b

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Sep 15, 2017

Great Course to start SEO. To learn about how search engine works, which SEO experts in industry to follow and many more useful information about algorithms which affects on ranking. Everyone who is interested to make career in digital marketing start learning from here. Thanks coursera for creating this course.

By Anthony A

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Oct 29, 2021

This was far more helpful than aimlessly looking through videos on YouTube! I was really shocked by how quickly I was able to pick up so much information. They have done a really good job letting new topics and ideas stack on what you've learned, and I'm looking forward to continuing in this specialization!

By Petra V

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Nov 22, 2020

Rebekah knows how to approach and explain every theme. She is a great story teller and I enjoyed listening to her. This course is a little unique and gives attention to some topic I didn't expect to find here, but they are of great value, when it comes to understanding the key concepts on which SEO is based.

By Deleted A

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Apr 12, 2023

Great Course..

The introduction was just perfect. I had some previous knowledge of SEO and thought that the first course of this Specialisation would be a bit of a Timepass for me as I already knew SEO at an introductory level... but well, I was proved wrong... Great Course to get started in the SEO career

By Robert A C

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Jan 23, 2020

Very well built, gives the full picture of search engines over time and why they behave the way they do and what we can expect to come next. If you are in the web business you should do this course, even if you don't work SEO directly. Its an important eye opener and a valid strategic knowledge resource.