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Learner Reviews & Feedback for Introduction to Google SEO by University of California, Davis

4.6
stars
9,876 ratings

About the Course

Ever wonder how major search engines such as Google, Bing and Yahoo rank your website within their searches? Or how content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users? Welcome to the world of Search Engine Optimization (SEO). This course is the first within the SEO Specialization and it is intended to give you a taste of SEO with some fun practices to get seen in Google. You will be introduced to the foundational elements of how the most popular search engine, Google, works, how the SEO landscape is constantly changing and what you can expect in the future. You discuss core SEO strategies and tactics used to drive more organic search results to a specific website or set of websites, as well as tactics to avoid to prevent penalization from Google. We hope this taste of SEO, will entice you to continue through the Specialization!...

Top reviews

SS

Aug 9, 2016

Great course, very informative!! I can tell the classes are starting to be structured differently though. Not too much meat to this first course... reserving my opinion, until I go through a few more.

KP

Oct 2, 2023

This was a very helpful introductory course which helped me to understand further areas of study I need to pursue in order to be effective in this field! Thanks UC Davis, I really enjoyed this course.

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2051 - 2075 of 2,607 Reviews for Introduction to Google SEO

By Kishan M

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May 25, 2020

The course content is really good and created a good understanding of SEO. But it could have been more with examples of websites which used SEO and could have added some activities.

By Anastasiia A

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Jan 29, 2018

Great course with a lot of worthwhile information! But I didn't find information about a role of neural networks and machine learning in the development of Search Engine algorythms.

By Ritoja S

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Sep 17, 2020

Could be a bit more hands-on, but I love the quizzes and the content. It forces the learner to pay attention and actually learn, rather than just breeze through for the certificate

By Artem K

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Mar 11, 2020

A great introduction to SEO. The same link provided two times, the one where webmasters discuss Google's position to prioritize brands on the forum. Perhaps, this can be changed.

By Carmen C

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Dec 5, 2018

While the content was ok, the pacing was off. Far more content in the lecture of google algorithms than in any other week. It was a good start thought, I'm excited to keep going.

By Jagriti K

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Jun 6, 2020

The course was a good basic start for SEO, but it would've been a better experience if there were a few exercises on implementing the good SEO practices mentioned in the course.

By Md. M R

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Aug 3, 2020

I have learned much important information about basic SEO. The instruction is very clear. The study material is full of important topics and guided toward a good SEO Platform.

By Anupam K

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Mar 3, 2016

Great course about Basic Search Engine Optimization. I learn lot of useful thing through this course. Thank you coursera.org for create such of best online education platform.

By Jacqueline H

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Mar 19, 2018

The first 2 segments are great guidance for anyone looking to get a job or start a career in SEO. As a wirter of digital content, the last 2 segments were of the most value.

By Ahmed m m o

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Jun 9, 2019

it is great for starters ... but for me i wanted more of a technical-work related course

i wish the second course in the specialization could include those technical skills

By Ricardo D

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Jun 26, 2017

Was glad with the overall knowledge, but felt like there was too much time wasted at the beginning, talking about subjects that didn't contribute to my understanding of SEO

By Ryan T

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Mar 17, 2021

Could use a refresher for changes between 2018 and 2021, the EAT update was very impactful and learners would be benefitted by learning about it from another professional.

By barry

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May 31, 2020

Very general course, but very helpful for beginners. It allowed me to understand the basic concepts and the questions throughout kept me engaged, and helped my learning.

By Ady L

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Mar 2, 2017

The course is very good. I gave it only 4 stars because a large part was about selling me SEO , preparing me to a job interview etc. I thought that was not necessary.

By Vaibhav V

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Jun 17, 2020

A very nice introduction to the world of SEO, what it takes, the foundations I need and the way ahead. Perfect to get me started. Looking forward to the course ahead

By Muhmd M

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Jun 7, 2020

I do love this Course and how it's prepared to put the beginner student on the first step and even how to go further on your own study after this finish this course

By AUDREY H

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Aug 27, 2021

As someone who already had a bit of SEO knowledge, I didn't feel like I gained very much from this course. The first week's materials didn't add anything of value.

By Zsolt H

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Aug 24, 2016

It started slowly for someone who already put some effort into learning things about SEO.

Starting from week 2, it was great and gave a good overview of the topic.

By Nurmukhammad K

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Jan 23, 2022

Awesome course for beginners. Additional materials are very good. But last module is not neccessary at all and did not explained very well. But overall is good.

By hafiz m i

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Jul 12, 2023

The course was helpful for me. Through this course, I learned introductory knowledge of SEO. Hopefully, it will help me in obtaining a dignified job in future.

By Rohma N

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Apr 19, 2020

Great overview but the content is very outdated, referencing materials from 2012 and before which, given its 2020 is like another lifetime in the digital realm.

By Jameson L

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Aug 18, 2019

Great introduction, however some of the terminology wasn't clearly covered. Definitions had to be inferred, often times by getting answers wrong on the quizzes.

By J G B

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Jul 21, 2021

Very Well Done! I really appreciated the instructor's experience and the way she shared her knowledge. The real world examples and stories were enlightening.

By Nikhil S

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Jun 12, 2018

A great introductory course on SEO and its background. Though the course is more like a first chapter in a 50 chapter book, I highly recommend it to beginners.