Chevron Left
Zurück zu Content, Advertising & Social IMC

Bewertung und Feedback des Lernenden für Content, Advertising & Social IMC von Northwestern University

4.7
Sterne
1,038 Bewertungen

Ãœber den Kurs

Want your content to go viral? Who doesn't! It takes a thoughtful, integrated approach to make content that stands out in our increasingly oversaturated world. In this fourth course of the Social Marketing Specialization - "Content, Advertising & Social IMC" - you will learn how marketers are successfully navigating today's media landscape. You will learn why developing engaging content for your audience is an essential component in effective social marketing. A panel of experts will unlock the paid/owned/earned media riddle and replace it with an integrated who/what/where approach that utilizes platform-specific messaging to grow your market share. This course also includes an overview of the integrated marketing communications strategy for social and how it is being deployed around the globe, as well as gamification tips to keep your audiences coming back for more. In addition, you will learn the secrets to advertising on Facebook and other social sites. Additional MOOC 4 faculty include: * Judy Ungar Franks (President, The Marketing Democracy, Ltd. & Lecturer, Medill Integrated Marketing Communications, Northwestern) * Steffi Decker (Junior Partner, Chong and Koster) * Joey Strawn (Director of Integrated Marketing, Industrial Strength Marketing)...

Top-Bewertungen

AH

5. Feb. 2016

This is my favorite course of the series so far. Information dense, the hands-on class project for this unit will help unpack the mystery of A/B split testing using free online tools. Recommended!

RQ

29. Sep. 2019

I recommend this class for it teaches engagement technics for quick low return and it also teaches nurturing techniques for those that take a while to sell but much much higher return

Filtern nach:

101 - 125 von 157 Bewertungen für Content, Advertising & Social IMC

von Kayser F

•

20. Aug. 2020

Great training!

von Hareem Z

•

18. März 2021

perfect course

von Martin V

•

28. Apr. 2017

Very Enjoyable

von Hamada S

•

30. Nov. 2016

Awesome course

von Te'-Lor W E

•

9. Mai 2016

super helpful!

von Marat G

•

26. Feb. 2020

really great!

von Apichart T

•

19. Aug. 2017

Good Strategy

von Víctor R O L

•

3. Juli 2017

Great course!

von Rukkiya B

•

20. Apr. 2021

Learned Alot

von Diane M

•

18. Sep. 2018

Very helpful

von yinsan

•

10. Sep. 2017

nice course

von Hamdy R M M G

•

2. März 2018

great mooc

von Yauri

•

19. Jan. 2016

Excellent.

von SHUBHRODEEP P

•

15. Sep. 2021

BEST!!!!!

von Mahmoud R

•

8. Apr. 2019

very cool

von Sebastian S

•

10. Jan. 2016

Excelent

von ravi r S

•

2. Mai 2020

Great

von DAMILOLA E O

•

9. Juli 2018

great

von DIKSHA K

•

21. Jan. 2022

good

von Huynh L M T ( H

•

22. März 2021

Good

von BINING Z

•

2. Juli 2018

good

von Gabriel G

•

10. Feb. 2016

good

von Deleted A

•

31. Okt. 2021

<3

von ERNAZAROV U K o

•

6. Okt. 2020

ok

Coursera Footer

Starten oder fördern Sie Ihre Karriere

Beliebte Themen durchsuchen

Beliebte Kurse und Artikel

Abschluss oder Zertifikat online erwerben

Coursera

Community

Mehr

Ãœberall lernen
Aus dem App Store herunterladenErhältlich bei Google Play
Placeholder