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1,275 Bewertungen

Über den Kurs

This course takes a deep dive into paid advertising on social media. Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. Learn how to work with design teams by capturing the essence of your ad campaign in a creative brief, and understand how privacy policies may affect your ads. Complete the course with a project where you will produce a creative brief with assets you would deliver to a design team for your ad campaign. You’ll also create your first social media ad. By the end of this course you will be able to: • Determine why and when to invest in paid advertising on social media • Understand the anatomy of a social media ad and how they differ from organic posts • Evaluate on which platforms to run social media ad campaigns and what makes an ad effective • Craft compelling and effective visuals and copy for social media ads • Learn how to collaborate effectively with others through creative briefs • Build foundational understanding for data, data-based advertising and privacy protection • Build an ad directly from your Facebook Business Page and your Instagram Business Account • Use Instagram Stories Ads effectively to connect with customers • Write a creative brief and create a social media ad This course is intended for people who want to learn how to create and manage ads on social media. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners have already completed course 1 (Introduction to Social Media Marketing) and 2 (Social Media Management) in this program....

Top-Bewertungen

BA

11. Nov. 2020

Beautiful Course all deep concepts clearly explain wow its amazing teaching skill. A very friendly teaching style motivates me to learn more thank you very much, Dear professor, Daniel Kob.

NA

3. Feb. 2021

This course is very useful for creating a creative of brief Social Media Ads and create a template for my business. I like too much advertising for target audiences and reduce the budget.

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201 - 225 von 351 Bewertungen für Fundamentals of Social Media Advertising

von Valentina L

15. Nov. 2020

Very complete and entertain

von Ana M L F

12. Aug. 2021

El contenido es de calidad

von Edwin L V

9. Juli 2021

Excellent learning session

von GABRIELA D L M G

15. Aug. 2021

Me gusto mucho este curso

von Hazel A C

25. Okt. 2020

Practical and informative

von Dima K

10. Juli 2022

A lot of new information

von Lindsay H

25. Apr. 2022

​learned a lot thank you

von umair s

6. Dez. 2021

Great informative course

von Jiemar J T

16. Nov. 2020

Great course! Thank you!

von Evangeline J

2. Aug. 2022

very sueful in business

von Lida A V

8. Nov. 2021

exceptional...thank you

von Jose M

29. Jan. 2021

Great training, again!!

von ALanoud I

18. Juli 2022

​Thank you all of you

von Muhammad M

10. Dez. 2020

wonderful experiance.

von Fransis M S A

4. Dez. 2021

Gracias , me encanto

von Yassir H R

30. Okt. 2021

Great Starter Course

von carina m

4. Juli 2022

Interesting outline

von Majdi W

20. Juni 2022

It's greeat course.

von Rusydiah R

11. Dez. 2021

Awesome structured!

von González T R Y

17. Aug. 2021

excelente contenido

von ELIAS P N

9. Feb. 2021

Thank you Coursera!

von Sofio M

11. Juli 2022

interestng course!

von Jenn A

9. März 2022

super good course!

von Bruno L V D

20. Juli 2021

Excellent course!!

von Muhammad I K

21. Jan. 2021

Informative course