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Learner Reviews & Feedback for Introduction to Social Media Marketing by Meta

4.8
stars
13,029 ratings

About the Course

This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist. You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is. By the end of this course, you will be able to: • Understand the landscape of traditional, digital, and social media marketing • Understand how to become certified as a Digital Marketing Associate • Understand the major social media platforms, how they function, and what role they play in marketing • Create SMART goals and identify KPIs • Define your target audience and their customer journey • Choose the right social media platforms and learn how to create social media policies Whatever level of knowledge you start with, this course will help you build a solid foundation for social media marketing and gain applicable skills that will allow you to make your social media marketing efforts more successful and noticeable. Learners don't need marketing experience, but should have basic internet navigation skills and be eager to participate and connect in social media. Learners must have a Facebook account and an Instagram account helps....

Top reviews

KM

Jun 15, 2023

Very good course from Meta. Very good teaching from Anke. Overall, an impressive course. I want to learn more from Meta. Thank you Meta for reaching out to the Youth in Africa. We are indeed grateful.

RS

Jan 16, 2021

This course is amazing! It gives me a new perspective of using social media, makes me know the power of social media, and teach me how to use social media for marketing purpose.

Thank you Mrs. Anke

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276 - 300 of 4,070 Reviews for Introduction to Social Media Marketing

By amany s

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Feb 19, 2021

It is so useful and important course in my life making me realizing the core of the famous platforms around us and the differences between them , but it is too long , it should be divided into two parts . I always feel tired in the last week of each course

By Antonia A

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Jan 16, 2021

The Introduction to Social Media Marketing has been a very helpful course and has given me a clear idea of Social media and is use for Businesses. The teacher is also very good as she keeps you interested and engaged and she talks in an understandable way!

By bharat s

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Nov 10, 2020

wonderful course in easy language ,here you will understand the different social media platform,social media landscape ,which type of socia media suit different people ,consumer type ,consumer journey ,smart goal ,kpi and imp of social media in today world

By Sitaram M

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Jun 21, 2022

Great Intro. to the use and development of (SM)Social Media in Business/leisure Life. It gave me an idea that, no matter your position, an understanding of how people use SM is critical as it has become the default way people inform themselves day to day.

By Edison S W L

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Oct 29, 2020

A comprehensive introduction to social media platforms and their respective marketing tools available. A good start for anyone who has an interest in the various social media options we use every day and how we can harness them for business. A good read.

By Anyever

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Oct 5, 2023

Amazingly detailed. Sometimes I felt a little overwhelmed with the continuous information the bombard within a single video. Nonetheless, the course was very interactive and fun. And after finally completing it the sense of achievement is indescribable.

By Joel A L R

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May 2, 2023

Lo único que se me hizo difícil fue que todo estaba en inglés, sin embargo ya estoy aprendiendo el idioma pero facilitaría mucho un dobleaje o algo así para quienes no dominamos el idioma Por todo lo demás estuvo perfecto, muy completo y bien explicado.

By Iresha D G

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May 22, 2021

This course was really interesting to me because of the way that Anke Audenaert conducted it. Also since the course covers everything in detail, this will be useful not only for beginners but also for professionals who already do social media marketing.

By Teri A

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Dec 4, 2020

Curriculum was well presented and easy to understand. The presenter had a nice demeanor and made it enjoyable to learn the topic. The quizzes and assignments were directly related to the topic and allowed me to test out my grasp of the topic discussed.

By Nurul J B A R

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Nov 5, 2020

I love this class because the way the instructor delivered the content is clear and understandable. The class materials also helped so much for me to understand the whole basic on social media marketing. I am looking forward to finish the whole course!

By Rosaline R

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Jul 18, 2022

I am already social media savvy, and I thought I had a handle on blogging, however, I have tremendously benefited much more from this course. There is so much more to the business aspect of social media and I am excited to be developing those skills.

By pragya k

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Apr 13, 2022

I really liked this course as the instructer was very good in explaining the concepts and the couse being formulated really well. the practical assignments really make it very useful and increases the leaning and confidence which comes from doing it.

By Jason J

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May 4, 2021

I really enjoyed the course and learned a lot about Social Media Marketing. I feel like I have a solid foundation to continue to build on. This topic can be overwhelming, but the course pacing, exercises, and videos laid things out In a logical way.

By soulaima b a

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Sep 7, 2022

it was a great experience and i learned a lot about how to use and manage social media , the course is very clear and rich of informations , Im so glad to join coursera and Im happy because i finich the course and i achieve my goal Im so gratefull

By Brittany W

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Jun 22, 2023

Very informative. I did some courses on LinkedIn and I have to say, those didn't pique my interest as much as this one did. I almost didn't try Coursera because of LinkedIn Learning. But so glad I did! This has been an awesome learning experience.

By shilpi v

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Jun 3, 2023

Very good course . Covering all the aspects of Digital marketing in very simple and good manner. I never felt bore , listening to the lectures. Its easy , quick, simple and everyone should do it. I am looking forward for more curses with coursera.

By Agha K

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Oct 21, 2022

This is a high quality course designed for learining Social Media platforms and the method of teaching is very impressive , the way instructor uses her body language to convey the message that's great way to keep the learners attentive. Great Job

By Onyinye N

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Mar 22, 2023

I loved the course. Anke's communication was so clear and easy to understand. It helped me understand a lot about the fundamentals of social media marketing. i totally recommend this course for anyone who wants to dive into social media marketing

By Oscar Y

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Mar 22, 2023

As I'm preparing to develop my business, this is an excellent course for learning social media marketing. Easy to understand and follow. Who doesn't use social media nowadays? Highly recommended for those who want to learn social media marketing.

By Chaitanya T

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Jul 30, 2021

Great introductory course. I loved the way they explained everything, very informative and got to learn many things. Thanks a lot Coursera and Facebook for providing such a nice course. Looking forward to enroll for the next course in the series.

By Jose M M G

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Dec 28, 2020

Excelente curso para entender los fundamentos del Marketing, ahora que he aprendido a definir los objetivos, segmentar la audiencia es hora de conectar con ellos y hacer contenido de valor para las redes sociales que son idóneas para ese publico.

By Andrés P M

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Mar 4, 2021

This course has helped me refresh what I learned about social media marketing and undertand a few concepts I missed before. i think it's a great foundation for any social media marketing venture I might embark in and I'm excited to keep learning

By Faizan A

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Mar 31, 2023

I am happy to be a part of this course. After completing this course I am enable to seek a job according to my relevant desire. This course is very well presented by the Instructor. This course is very interesting and very richful of knowledge.

By Sanaullah B

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Dec 26, 2023

It was my first and fabulous experience at learning from Coursera. The content selection, teaching way and course design is nothing more than perfect in ditributing knowledge. Will love to be here at longer period of my remaining life I guess.

By Irene T S M

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Apr 13, 2021

It is a very good course, it teaches the history of the digital platforms with the most users in the world, and explains in detail how the SMART objective should be raised and the way to achieve it, it is also very dynamic with the tasks left.