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Kursteilnehmer-Bewertung und -Feedback für Sport-Marketing von Northwestern University

653 Bewertungen
226 Bewertungen

Über den Kurs

Today, there is demand for people skilled in Sports Marketing. Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build strong programs with existing sponsors, and run their fan conventions and other events. In addition, a wide range of companies recognize the value sports relationships have in positioning and building their brands. In this Sports Marketing MOOC, you will learn: — Ticket pricing strategies — How a crisis might happen in sport — How all types of companies are using sports to enhance and position their brands — How to promote and market a sporting event — How to develop sponsorships — How to use social media to grow your team’s follower base and promote your sporting events, conferences and conventions The Sports Marketing MOOC was created by Professor Candy Lee of Northwestern’s Medill School of Journalism and Integrated Marketing Communications. She is joined by experts in the many specialty topics important to Sports Marketing....



Jul 14, 2020

I really enjoyed this course, it was very informative and easy to follow. The videos were clear and the graded sections were great. The course as a whole was enjoyable and would recommend to others.


Jan 28, 2020

I am really into this lesson that is a practical subject that could be easily learned. and also, Assignments are a nice way to apply the knowledge from the course, I hope it has an advanced lesson.

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151 - 175 von 225 Bewertungen für Sport-Marketing

von Hannes S

Jun 24, 2020

Interesting Course

von Pablo C

Jun 18, 2020

Excellent course

von Sergio A C M

May 28, 2020

Really complete!

von Alexa T

Jul 13, 2020

really thorough

von Xiaoning W

May 26, 2020

Amazing course!

von Charmi A S

Apr 17, 2020

Good experience

von Daniela R

Sep 08, 2020

Good content.

von Karan M

Apr 14, 2019

It was great!

von Daniel V

May 04, 2020

good course

von Alejandro R b t

Jun 19, 2020

me encantó

von Danish A K

Apr 27, 2020


von Joris S

Jun 24, 2020

Very good

von Sasha S

May 22, 2020


von José C M

Mar 19, 2020

Muy bueno

von Luis E V A

Sep 07, 2019


von Kessy s

Jul 19, 2019

very good

von 李毓铮

Jun 06, 2019


von Karan Z

Apr 18, 2020


von Obua p f

Oct 05, 2020


von Ritik S

May 13, 2020


von Aditya V M

May 11, 2020


von Jeevithesh

May 22, 2020


von Ameer s v

Apr 04, 2020


von Luis A L

Jun 02, 2019


von raghav n

Oct 19, 2020

A very well planned short course on the interesting and evolving subject. Whoever wants to learn and enhance their skills in the area of sports marketing should definitely do this course as it will clearly develop your learning. Good practical assessments which make you understand the real world work that one might carry out in their respective job.

Personally, this allowed me to reskill my knowledge in my favourite subject area and also upskill in few departments which were new to me. Well done Northwestern University and Coursera for this great learning.