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Kursteilnehmer-Bewertung und -Feedback für Sport-Marketing von Northwestern University

4.8
128 Bewertungen
36 Bewertungen

Über den Kurs

Today, there is demand for people skilled in Sports Marketing. Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build strong programs with existing sponsors, and run their fan conventions and other events. In addition, a wide range of companies recognize the value sports relationships have in positioning and building their brands. In this Sports Marketing MOOC, you will learn: — Ticket pricing strategies — How a crisis might happen in sport — How all types of companies are using sports to enhance and position their brands — How to promote and market a sporting event — How to develop sponsorships — How to use social media to grow your team’s follower base and promote your sporting events, conferences and conventions The Sports Marketing MOOC was created by Professor Candy Lee of Northwestern’s Medill School of Journalism and Integrated Marketing Communications. She is joined by experts in the many specialty topics important to Sports Marketing....

Top-Bewertungen

VS

Oct 16, 2019

A great course from a great instructor. As a professional in sports journalism and industry for 25 years, I can tell that I found lessons to be accurate and in more depth than expected.

EM

Aug 28, 2019

I did really enjoyed the classes instead I did not get the certification because I did not pay for it, I learnt very useful information about sports marketing.

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26 - 36 von 36 Bewertungen für Sport-Marketing

von Luis E V A

Sep 07, 2019

Excelente

von Ellyne P

Sep 22, 2019

Very interesting and I learnt so much. The assignments were also really fun and encouraged us to use our imagination, while picking up the skills.

von Mariyam F S

Oct 19, 2019

Great Insight on Sports marketing, strategies, dynamics, and many more ...

von Jamie M

Oct 21, 2019

Lots of reading material as well as interviews from people in the industry! The peer reviewing is helpful and I love that the course can be done at your own pace.

von Vasilis S

Oct 16, 2019

A great course from a great instructor. As a professional in sports journalism and industry for 25 years, I can tell that I found lessons to be accurate and in more depth than expected.

von Pietro P

Apr 23, 2019

I liked it so much

von Xinrui S

Jul 09, 2019

It would be better to have a more systematic class.

von Pranav B

Sep 09, 2019

Needs more in-course content, there are too many external links.

I'd rather take north western's opinion on each issue in detail :)

von Gustavo

Sep 27, 2019

Well explain course.

von Bruno Z

May 22, 2019

It was a basic course but useful as an introduction to Sports Marketing

von Timur A

Oct 11, 2019

Wish the course would be deeper