Typography is the art of manipulating the visual form of language to enrich and control its meaning. It’s an essential area of skill and knowledge for graphic designers. Typography predates modern graphic design by around 500 years; it is rich in rules, conventions, and esoteric terminology—but it remains an exciting space for invention and expression.
Dieser Kurs ist Teil der Spezialisierung Spezialisierung Grafikdesign
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Spezialisierung GrafikdesignCalifornia Institute of the ArtsÜber diesen Kurs
110.160 kürzliche Aufrufe
Karriereergebnisse der Lernenden
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nahm einen neuen Beruf nach Abschluss dieser Kurse auf
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Flexible Fristen
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Zertifikat zur Vorlage
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Kurs 2 von 5 in
Stufe „Anfänger“
Ca. 9 Stunden zum Abschließen
Englisch
Untertitel: Arabischer Raum, Französisch, Portugiesisch (europäisch), Italienisch, Vietnamesisch, Deutsch, Russisch, Englisch, Spanisch
Was Sie lernen werden
Review the terminology and measuring system used to describe type
Explore how typefaces tell stories and understand the historic evolution
Conduct a peer-reviewed typesetting exercise
Design of a full-scale typographic poster
Kompetenzen, die Sie erwerben
CreativityAdobe IllustratorHistoryGraphicsAdobe Indesign
Karriereergebnisse der Lernenden
19%
nahm einen neuen Beruf nach Abschluss dieser Kurse auf
28%
ziehen Sie für Ihren Beruf greifbaren Nutzen aus diesem Kurs
Flexible Fristen
Setzen Sie Fristen gemäß Ihrem Zeitplan zurück.
Zertifikat zur Vorlage
Erhalten Sie nach Abschluss ein Zertifikat
100 % online
Beginnen Sie sofort und lernen Sie in Ihrem eigenen Tempo.
Kurs 2 von 5 in
Stufe „Anfänger“
Ca. 9 Stunden zum Abschließen
Englisch
Untertitel: Arabischer Raum, Französisch, Portugiesisch (europäisch), Italienisch, Vietnamesisch, Deutsch, Russisch, Englisch, Spanisch
von
California Institute of the Arts
CalArts has earned an international reputation as the leading college of the visual and performing arts in the United States. Offering rigorous undergraduate and graduate degree programs through six schools—Art, Critical Studies, Dance, Film/Video, Music, and Theater—CalArts has championed creative excellence, critical reflection, and the development of new forms and expressions.
Lehrplan - Was Sie in diesem Kurs lernen werden
2 Stunden zum Abschließen
Week 1: Talking Type
This week, we’ll take an up-close look at typefaces, both as physical artifacts and as works of design. We will study the formal elements that define and give character to type, and understand where they came from and why they look the way they do. We will review the terminology and measuring system used to describe type, and look at the way the form and proportion of letters relate to the practical concerns of selecting and combining typefaces. The week will wrap up with a graded quiz.
2 Stunden zum Abschließen
9 Videos (Gesamt 30 min), 10 Lektüren, 2 Quiz
2 Stunden zum Abschließen
Week 2: Typefaces and their Stories
This week, we’ll explore the way typefaces express connotative meaning—tell stories—through their association with different time periods, aesthetics, and ideas. Through six short case studies, we will look at the way a typeface’s connotations are shaped by its context, understand the historic evolution of typographic forms, and familiarize ourselves with the way typefaces are classified. You’ll extend your exploration through some independent research into a typeface of your choosing.
2 Stunden zum Abschließen
7 Videos (Gesamt 26 min), 2 Lektüren, 1 Quiz
1 Stunde zum Abschließen
Week 3: Putting Type to Work
This week, we will engage the visual principles and conventions of typesetting. We will look at how the spaces between letters, lines, and blocks of type can be manipulated to refine the appearance and control the meaning of type. We’ll explore the ways typographic hierarchy and grid systems can further organize and clarify type. And we’ll survey the rules and conventions that can add polish to your typesetting. You’ll apply your skills and knowledge in a peer-reviewed typesetting exercise at the end of the week.
1 Stunde zum Abschließen
6 Videos (Gesamt 26 min)
3 Stunden zum Abschließen
Week 4: Making Meaningful Type
In our final week, we’ll examine the ways typographic form can dramatically shape the meaning of written language. We’ll survey and analyze possibilities for type treatments—from subtle typesetting choices to dramatic manipulations—by looking at examples of expressive and unconventional typography. At the end of the week, you’ll bring together and apply everything you have learned in this course in the design of a full-scale typographic poster.
3 Stunden zum Abschließen
4 Videos (Gesamt 17 min), 1 Lektüre, 1 Quiz
Bewertungen
Top-Bewertungen von INTRODUCTION TO TYPOGRAPHY
von BG3. Aug. 2020
I thought the assignments worked really cohesively with one another. It helped to keep terms and skills in mind from one assignment to the next. The lecture videos were great, short, and to the point.
von AS12. Apr. 2021
This was an excellent course. I learned a whole lot about typography. The videos and assignments were interesting and challenging. I'm happy I was able to complete this course and highly recommend it!
von MB25. Juli 2020
The course is very interesting and well presented, the assignments are really helpful for the learning process. I would recommend to anyone interested in design, art, web design or just for curiosity.
von HH19. März 2019
I liked the course overall and found it informative. I think that the topics in week 3 and 4 could be combined. I also wasn't sure where I could post questions to clarify something in the assignments.
Über den Spezialisierung Grafikdesign
Graphic design is all around us, in a myriad of forms, both on screen and in print, yet it is always made up of images and words to create a communication goal. This four-course sequence exposes students to the fundamental skills required to make sophisticated graphic design: process, historical context, and communication through image-making and typography. The sequence is completed by a capstone project that applies the skills of each course and peer feedback in a finished branding project suitable for a professional portfolio.
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