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Bewertung und Feedback des Lernenden für Was bedeutet „Social“? von Northwestern University

4,047 Bewertungen

Über den Kurs

The “What Is Social?" MOOC is for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social strategy using effective, proven methodologies. This hands on, "how to" program won’t just tell you how to grow your professional persona using social – you will actually do it! This course is the first in the six-course specialization, Social Media Marketing: How to Profit in a Digital World. While the course can be audited for free, paid learners will receive additional content beyond the course basics. For MOOC 1, the toolkit includes a special video from Alessandro Acquisti on Big Data and a set of studies done by IBM on engagement and social marketing strategies with bottom-line profits. This course has been designed to give you the tools, insights, knowledge, and skills to immediately impact your organization. In addition, we will help you network with thought leaders in social. After completing this course, you and your organization’s staff will be able to position, engage, and grow relationships with the consumers of highest value to you. Today, we are living in a period of massive disruption. New technologies are changing the way people engage with each other and with the organizations that interest them. This course will start you on the path to growing your own social strategy using effective, proven methodologies. Additional MOOC 1 faculty include: * Judy Ungar Franks (President, The Marketing Democracy, Ltd. & Lecturer, Medill Integrated Marketing Communications, Northwestern)...



12. Mai 2016

A really great introduction to Social Media Marketing and an opportunity to gain access to really useful tools that make me competitive in the job market. Very excited to begin MOOC 2 of this program.


6. Okt. 2016

Great course. Looking forward completing whole specialization.

Additionally, the course shares and recommends tools which are helpful if you are doing social media marketing or eager to become one.

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351 - 375 von 1,044 Bewertungen für Was bedeutet „Social“?

von Jessica A

1. Nov. 2017

This course taught me a great deal about the basics on social media, even as a low l

von CJ O

11. Apr. 2017

This was my first Coursera course and I liked it so much I enrolled in the next one.

von Yasmina m

9. Feb. 2021

very beneficial for someone who hasnt any idea about marketing or digital marketing

von Stephen M F

21. Juni 2020

Enjoying it so far this is my first online course and I'm loving the format so far!

von Kailey D L

24. Sep. 2017

Great course very informative, Im looking forward to watching my Klout score go up!

von Swati J

25. Okt. 2015

Very insightful starting point to Social Media Marketing. Looking forward to MOOC 2

von Yue D

15. Dez. 2019

Very helpful indeed! Really help to bring my career further as a digital marketer.

von Tracey P M

25. Jan. 2017

Great first experience for someone wanting to begin the study of social marketing.

von Sabrina R

19. Apr. 2020

Exciting, approachable, effective. Thank you. I will continue with the next MOOC.

von Kristine J M

9. Apr. 2020

This is very helpful. I hope that you’ll keep education accessible to the public.

von Nathália B

25. März 2019

Very useful for everyone who wants to develop their social media or work with it.

von Ksenia L

13. Mai 2020

It was a wonderful inspiring experience! Thanks to teachers and fellow students!

von Zeeshan J

24. Nov. 2016

Excellent course, gave important insights into the Social Media Marketing field.

von richard g w

6. Mai 2016

Great overview that prepares you for the upcoming courses in the Specialization.

von Afam

12. März 2016

Insightful!!! Made me realised there's more on the social sphere than i thought.

von Heather S

11. März 2016

Very informative. Delivered its promise to introduce you to Social Media as well

von Pooja p (

18. Dez. 2022

i really enjoyed the whole material and videos provided here. very informative.

von Mostafa M M Z

26. Dez. 2021

This course is great and i believe it's a huge step for me to build my carrier.

von Gauravi g

1. März 2020

This course was really helpful and has helped me add up one more skill in my cv

von Oriana V R R

6. Aug. 2019

Very helpful and didactic. Made me see things very differently about marketing.

von Kimberly R

11. Dez. 2016

Very insightful and informative. I look forward to advancing with every course!

von Amy R

10. Okt. 2021

Extremely informative for an introductory course! Looking forward to the rest.

von Anabell P

27. Dez. 2020

Thank you so much! I love this course. I will take more courses in the future.

von Pradyumna M K

7. Feb. 2016

Had a great learning experience under Randy. He keeps things simple and crisp.

von Biswajeet R

25. Mai 2020

I learned very important insights to social media engagement for my business