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Bewertung und Feedback des Lernenden für What is Social? von Northwestern University

3,970 Bewertungen
1,046 Bewertungen

Über den Kurs

The “What Is Social?" MOOC is for business owners, executives, and marketing professionals who want to significantly improve their abilities to grow their social strategy using effective, proven methodologies. This hands on, "how to" program won’t just tell you how to grow your professional persona using social – you will actually do it! This course is the first in the six-course specialization, Social Media Marketing: How to Profit in a Digital World. While the course can be audited for free, paid learners will receive additional content beyond the course basics. For MOOC 1, the toolkit includes a special video from Alessandro Acquisti on Big Data and a set of studies done by IBM on engagement and social marketing strategies with bottom-line profits. This course has been designed to give you the tools, insights, knowledge, and skills to immediately impact your organization. In addition, we will help you network with thought leaders in social. After completing this course, you and your organization’s staff will be able to position, engage, and grow relationships with the consumers of highest value to you. Today, we are living in a period of massive disruption. New technologies are changing the way people engage with each other and with the organizations that interest them. This course will start you on the path to growing your own social strategy using effective, proven methodologies. Additional MOOC 1 faculty include: * Judy Ungar Franks (President, The Marketing Democracy, Ltd. & Lecturer, Medill Integrated Marketing Communications, Northwestern)...



6. Okt. 2016

Great course. Looking forward completing whole specialization.\n\nAdditionally, the course shares and recommends tools which are helpful if you are doing social media marketing or eager to become one.


12. Mai 2016

A really great introduction to Social Media Marketing and an opportunity to gain access to really useful tools that make me competitive in the job market. Very excited to begin MOOC 2 of this program.

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901 - 925 von 1,029 Bewertungen für What is Social?

von Davide P

27. März 2017

it is a good basic course. It is not so complicated, it is interesting

von Cyndi B

16. Okt. 2015

Very good basic overview of social and how it impacts all businesses.

von Fortune S

16. März 2022

Great course to begin understanding social media use in business.

von Subhankar P

4. Okt. 2015

Awesome course. Exams could have been a little tough to pass....

von Jose A B

24. Jan. 2016

Muy bueno. Falto promover más interacción entre los compañeros.

von Beth B

23. Dez. 2015

It was a little short, but packed with good and practical info!

von Dev J

12. Apr. 2020

I have

learnt a lot by enjoying the lectures its really good!!

von Marlene B

18. Sep. 2016

I like this course very much. Valuable materials and insights.

von curt k

28. Apr. 2020

Just started Coursera, so much to learn. I love it so far!

von Oliver N J

21. Aug. 2016

The course gives great insight to Social and Social Media

von Shelli

5. Dez. 2015

Great class to start in on overview of social marketing.


4. Dez. 2015

I learnt a lot...Kudos to NW University and Randy Helvec

von Anusha N

30. Aug. 2021

learned so many great things with better understanding

von Pamela G

23. Feb. 2017

Excellent introduction, with good speakers and slides.

von Rodney L M

24. Feb. 2018

I could have used a little more support and feedback.

von Gagan J

1. Feb. 2016

insightful , gives a good brief of the use of social

von Brian H T K

8. Jan. 2018

A new perspective on communities over the internet.

von rohit b

27. Nov. 2016

Nice introduction to tools , social media coverage.

von Pramod Y

2. Dez. 2015

This course is engaging with actionable insights.

von Laura D

2. März 2020

fairly straightforward; not that eye-opening. :)

von Andres S

10. Dez. 2018

Its a little outdated, but its clear and concise

von Abeer A A

30. Okt. 2016

it's very beneficial and contain many references

von Evelyne K

26. Juli 2019

Great course with valuable resources and books.

von Ramziddin

30. Dez. 2017

Too broad, expecting something more narrow next


22. Mai 2020

This is a very interesting course! Well done!