A really great introduction to Social Media Marketing and an opportunity to gain access to really useful tools that make me competitive in the job market. Very excited to begin MOOC 2 of this program.
Great course. Looking forward completing whole specialization.\n\nAdditionally, the course shares and recommends tools which are helpful if you are doing social media marketing or eager to become one.
I am new to social media and using social media for business purposes. Seems timely, has me actually doing social media activities, and has focused on a goal of my choice. It seems to be quite useful, and I will be taking the next modules.
Very informative course. I love the way the course has balanced theoretical knowledge and practical application of the same. Happy to make the decision to join this course. Thanks Prof. Randy Hlavac, Northwestern University Team & Coursera
von Mauricio E•
Es un curso muy genial y entretenido, se aprende sobre conceptos básicos del marketing digital, las redes sociales y como aplicarlas a un negocio. Sin duda un curso que es de valiosa ayuda para quienes comenzamos a caminar por este camino
von Alex T•
Excellent source of information to create a professional profile for yourself on social media channels. Helps you to better understand how to focus on a specific market and create a plan to become an influence to expert in that market.
von Pam P•
Professor Hlavac is passionate about the subject matter and it really shows. I enjoyed his guest panelists who added another new level to the topics. Also appreciated the supplemental resources and websites shared with us. Thank you!
von Lauris L•
I'm very eager to complete the next courses to complete this specialization. I really enjoyed the freedom of being able to learn at my own pace, the videos, lectures and forum make everything so much easier than what I expected.
von Shelby S•
Incredible course and program. The professor is the best one I have had from 6 different Coursera programs I am taking, has relevant and challenging lessons and honestly, this makes me want to get my masters from Northwestern.
The course was well organized, but I wanted to see more pictures and illustrations because the picture
worth a thousand words.
in conclusion, the course was fantastic...and very thanks for the Professor, Kiron and Coursera
von Jack M•
Brilliant introduction to social media based marketing and modern marketing in general. Engaging lectures and presentations as well as varied and enlightening reading. Would really recommend and cannot wait to start MOOC 2.
von Mariana P•
It's very serious lesson, I really enjoy it. Just I get some confusion at some point I would like to know if I can have some help of someone , a teacher or an expert? to solve my confusion and go further in my learning...
von Tirtha K N•
A very relevant and helpful course. The instructor, Prof.Randy Hlavac, explains the concepts behind social media activities in a simple and easy to understand way. I enjoyed learning from this course. Highly recommended.
von Adesoji A•
Interesting propositions I must have missed in my contemplations and perceived knowledge of Social. Now I can settle down and have a deeper understanding of the subject and the new planet called Social Media Marketing.
von James S•
I have paid a tremendous amount of money to get social media help for my company, not knowing what persons was doing, I was at a great disadvantage, this course help me, and was worth my investment.
von Pamela R•
Great course for entrepreneurs, influencers, individuals who want to know more about today's trends in social media, how to manage and track content, and the importance of what markets one should focus on being in.
von Xuan Z•
As a student who has not learned anything about social, I think this course is thought-provoking. It helps me in building a framework about social, which can be a good foundation for me to learn knowledge in depth.
von Akinitan O•
The course was very insightful. I now have a new approach to using social media. Thanks to Prof Havlac, Judy Franks and other amazing guest lecturers on this course. If you are starting you, this course is for you.
von Steph L•
I'm really interested in where this course is going because I want to start my own channel/business soon. Thank you for helping me out. I feel like I have a better organization as to how to pursue this profession.
von Lamaar W•
Absolutely in love with the format. Gained extremely valuable information that got my wheels turning on some other things I'd like to get involved in. Clear, concise and well-structured. Definitely recommend!
von Cameron Q•
Great course where you not only understand how to use social, but where to use it, how to analyze and engage with the community, and more. Randy created an awesome course with multiple methods of engagement.
von Hilda M G•
It has enhanced my understanding of social media as well as virtual communities. Even introduced me to profiling. I run my first successful facebook post boost and really made a difference!! Glad I did this.
von Shigraf G•
This course is worth the time and money!
Everything is perfect about this course.
It has enriched my knowledge about social media.
Will definitely continue with the rest of the courses of this specialisation.
von Paulo R•
I learned a lot and interact with the community.
I recommend everyone who are interested in Social Media or Marketing to do this course. Now I have another eyes to use social media.
Thank you, Coursera! :)))
von Isaac T•
Incrível o projeto do curso. Além de ganhar conhecimento sobre as difereças entre as redes sociais (Social Pyramid) Você começa a desenvolver de fato sua própria presença online com os exercícios propostos.
von Learn F•
Phenomenal information and terrific perspective. Coming from a total newbie aspect I feel blessed that this was the course I chose. Thank you everyone for all the hard work involved in making this course.
von Marccela N•
Very well structured with valuable tools to be using as we develop a social presence. A lot of theory, but as an introductory course (for the Social Marketing Specialization) covers all the basics we need.