5.5 Employee-based brand equity

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Kompetenzen, die Sie erwerben

Corporate Branding, Brand Marketing, Brand Management, Brand Identity

Bewertungen

4.9 (6,164 Bewertungen)

  • 5 stars
    88,61 %
  • 4 stars
    9,63 %
  • 3 stars
    1,08 %
  • 2 stars
    0,17 %
  • 1 star
    0,48 %

S

22. Okt. 2020

Professor Nader has been immensely helpful in bringing about a change in the way I viewed Brand Management. The course is well-framed with lots of good examples and interviews. A wonderful experience.

PG

13. Apr. 2020

well researched and well compiled topics.

I would like to suggest some case studies of other continents too, as its a course with global audience.

Thank you Nader and the team for your efforts.

Aus der Unterrichtseinheit

Brand Metrics & Returns

Unterrichtet von

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    Nader Tavassoli

    Professor of Marketing

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