Reaction of the owner about your analysis of the brand and presentation of the possible options by Peter O'Connor

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DK

Oct 18, 2017

I have learned so much through this Capstone project. How to apply the RM in a hotel scenario from concept to analyzing to implementation. Thank you Coursera for this wonderful learning platform.

EM

Aug 17, 2016

Wonderful course & specialization - I learnt a lot !

Aus der Unterrichtseinheit
Questionning the brand?
Having completed your analysis, you should make a clear recommendation as to what the owners should do with regard to the brand in order to improve performance.

Unterrichtet von

  • Peter O'Connor

    Peter O'Connor

    Professor of information systems, Director of the MBA in Hospitality Management

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