The Marketing Strategy Process: An Overview

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Kompetenzen, die Sie erwerben

Market Analysis, Marketing, Marketing Strategy, Marketing Mix

Bewertungen

4.8 (1,650 Bewertungen)

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  • 4 stars
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  • 3 stars
    2,06 %
  • 2 stars
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  • 1 star
    0,54 %

DO

6. Feb. 2023

I learned so much in this course from Professors Rodas and Noel. And Prof. Noel's stimulating delivery keeps you engaged. If you want to "win" at marketing...learn from those who've won!

NG

4. Mai 2020

It is as expected both learning and experience wise. Please do try this course and get to know about segmentation and various marketing theories and articles which made a difference.

Aus der Unterrichtseinheit

Module 1: The Marketing Process

In this module, you will learn to define "marketing." We will explore consumer needs and see how marketing plays a role in value creation through researching and satisfying of these customer needs.

Unterrichtet von

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    Hayden Noel

    Associate Clinical Professor

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