Data, Data Everywhere!

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Kompetenzen, die Sie erwerben

Marketing Experiments, Customer Lifetime Value, Regression Analysis, Marketing Analytics, Brand Equity

Bewertungen

4.7 (6,201 Bewertungen)

  • 5 stars
    75,19 %
  • 4 stars
    19,44 %
  • 3 stars
    2,77 %
  • 2 stars
    0,83 %
  • 1 star
    1,74 %

SC

17. Apr. 2020

It was very helpful for my marketing career.The interview with the real world marketing experts at the end of the course also helps and encourages a lot. Thanks to Raj Venkatesan sir for his effort.

RN

31. Mai 2020

Very helpful and extremely relevant to the present context. As a market research analyst, it deepened my understanding of the many marketing terminologies and jargons and also helped me with my job.

Aus der Unterrichtseinheit

Leveraging User Generated Content

Unterrichtet von

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    Rajkumar Venkatesan

    Ronald Trzcinski Professor of Business Administration

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