Course Introduction

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4.9 (169 Bewertungen)

  • 5 stars
    89,34 %
  • 4 stars
    9,46 %
  • 3 stars
    1,18 %


26. Nov. 2021

Great course. As someone who is starting out the career in the management field I found that this course was really practical, efficient and wholesome.


31. Juli 2022

Out Standing course . Concepts taught are practical and relevant to the current environment . Instructor is engaging and know her field very well.

Aus der Unterrichtseinheit

Module 1: How Covid-19 has Accelerated the Move from Product-focused to Customer-Focused Marketing Strategy

Unterrichtet von

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    Barbara E. Kahn

    Professor of Marketing and Director, Jay H. Baker Retailing Center

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