Choosing a Facebook Post Type Based on Desired Engagement

von
Coursera Project Network
In diesem angeleitetes Projekt werden Sie:

Set up your Facebook Business or Personal Page.

Understand the marketing benefits Facebook provides and learn how to set marketing goals, target audiences, and desired engagement levels.

Understand the importance of tone in messaging, determine your Facebook post type, and learn how to evaluate effectiveness of marketing efforts.

Clock2 Hours
BeginnerAnfänger
CloudKein Download erforderlich
VideoVideo auf geteiltem Bildschirm
Comment DotsEnglisch
LaptopNur Desktop

By the end of this project, you will have a better understanding of how to Choose a Facebook Post Type Based on Desired Engagement. Learners will take an in-depth look at how Facebook can be strategically incorporated into overall marketing efforts. This project will help learners develop a deeper understanding of how to best set Facebook marketing objectives, define target audiences, and set desired engagement levels in an effort to choose specific post tones and types that will best meet overall goals. Having this knowledge will allow learners to more easily craft and adapt their posts to get the most out of their Facebook marketing strategy. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

Kompetenzen, die Sie erwerben werden

  • Social Media Strategy
  • Marketing
  • Facebook Strategy
  • Writing
  • Business Strategy

Schritt für Schritt lernen

In einem Video, das auf einer Hälfte Ihres Arbeitsbereichs abgespielt wird, führt Sie Ihr Dozent durch diese Schritte:

  1. Set up your Facebook Business or Personal Page.

  2. Understand the benefits of utilizing Facebook for marketing purposes.

  3. Determine your marketing goals, target audiences, and desired engagement levels.

  4. Use the correct tone to meet Facebook post objectives and appeal to the correct audiences.

  5. Determine which type of Facebook post to utilize and evaluate effectiveness of marketing efforts.

Ablauf angeleiteter Projekte

Ihr Arbeitsbereich ist ein Cloud-Desktop direkt in Ihrem Browser, kein Download erforderlich

Ihr Dozent leitet Sie in einem Video mit geteiltem Bildschirm Schritt für Schritt an.

Häufig gestellte Fragen

Häufig gestellte Fragen

Haben Sie weitere Fragen? Besuchen Sie das Learner Help Center.