Über diesen Kurs
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Flexible Fristen

Setzen Sie Fristen gemäß Ihrem Zeitplan zurück.

Ca. 10 Stunden zum Abschließen

Empfohlen: 4 weeks of study, 2-3 hours/week...

Englisch

Untertitel: Englisch, Französisch

Kompetenzen, die Sie erwerben

Digital StrategyBusiness ModelInnovationEntrepreneurship

100 % online

Beginnen Sie sofort und lernen Sie in Ihrem eigenen Tempo.

Flexible Fristen

Setzen Sie Fristen gemäß Ihrem Zeitplan zurück.

Ca. 10 Stunden zum Abschließen

Empfohlen: 4 weeks of study, 2-3 hours/week...

Englisch

Untertitel: Englisch, Französisch

Lehrplan - Was Sie in diesem Kurs lernen werden

Woche
1
4 Stunden zum Abschließen

Why Digital Changes Everything

Many people have yet to realize just how rapid and profound the current digital revolution is, or how quickly it’s breaking down old institutions. Yes, we’re always hearing about Google, Uber, and all those “pirate entrepreneurs.” Yes, we know technology has something to do with it. But the future is approaching even more quickly that we think. Right now, all the pieces are in place to completely change the face of products, technologies, organizations, and entrepreneurship over the next few years. This module will tell you how and why....
5 Videos (Gesamt 23 min), 12 Lektüren, 4 Quiz
5 Videos
How to harness the power of digital disruption?6m
Why the pace of technological change is faster than ever?5m
Why digital opens up so many great opportunities for entrepreneurship?4m
How open digital innovation can unlock new growth?5m
12 Lektüren
Let's break the ice!10m
Learning outcomes10m
Professors are there, but you don't see us!10m
Make the most of this MOOC (assessment, quizz, forums,...)10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
4 praktische Übungen
Digital disruption16m
The pace of digital technological change16m
The new entrepreneurial context14m
Digital open innovation12m
Woche
2
3 Stunden zum Abschließen

Creating Value in a Digital World

Once upon a time, the rules of the game were simple. People worked away in their offices to develop and sell products or services, and shared the margin between price and cost. But now this product-based way of competing is all but gone – wiped out by the new principles of value creation. Going digital means playing by new rules, powered by network effects and system goods, that radically changed the fundamentals of business. Now, people create value outside their offices by connecting in third places, and the best way to turn a profit can be to give your products away, or share your knowledge, for free. Across the board, old-style value chains are being completely disrupted by new business ecosystems....
4 Videos (Gesamt 24 min), 8 Lektüren, 4 Quiz
4 Videos
How digital architectures are opening new business horizons?7m
Why physical spaces are even more crucial in the virtual world?5m
How to make a profit from free or no-margin products and knowledge sharing?6m
8 Lektüren
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
4 praktische Übungen
Externalities12m
Connecting products and businesses16m
Digital third places16m
Digital business models16m
Woche
3
2 Stunden zum Abschließen

Thinking and acting differently

Going digital is a bit like emigrating to another country. To succeed digitally, people and firms need to adopt a whole new mindset. Entrepreneurs should forget about building the perfect business plan, and instead put the focus on “trial and learn” processes. And companies should forget about long-term strategy, protecting their IP, product planning, and entry barriers, and concentrate on running instead of defending. This is true in every area from strategic decision-making through to getting the most from the assets that firms own, control, or use – knowledge assets in particular....
3 Videos (Gesamt 17 min), 6 Lektüren, 3 Quiz
3 Videos
How successful digital entrepreneurs make the most of what they’ve got?5m
How digital has changed the meaning of property and piracy?5m
6 Lektüren
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
3 praktische Übungen
Strategy in the digital era14m
Effectuation in a digital world18m
Property in the digital world12m
Woche
4
3 Stunden zum Abschließen

Entrepreneurship in a Digital World

We usually think of the entrepreneur’s challenge as coming up with a “great idea.” But the new digital world doesn’t work on belief alone. Promises, and ideas’ potential, must be based on tangible facts. That’s why execution is so much more important than ideas. This module looks at the new context for entrepreneurs and the skills they need to succeed, including the supreme importance of execution, the key things every successful startup must do, and the essential skill of pitching ideas. ...
4 Videos (Gesamt 19 min), 9 Lektüren, 4 Quiz
4 Videos
Why execution, not ideas, is the key to digital success?4m
What seed funds see when they look at a digital business?4m
Why pitching is a must-have skill for digital entrepreneurs?5m
9 Lektüren
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Readings10m
Video transcript10m
Tell us what you think10m
4 praktische Übungen
The key factors of success for startups18m
The entrepreneurial epiphany16m
The new rationality of seed funds18m
The art of pitching18m
4.6
158 BewertungenChevron Right

60%

nahm einen neuen Beruf nach Abschluss dieser Kurse auf

27%

ziehen Sie für Ihren Beruf greifbaren Nutzen aus diesem Kurs

Top-Bewertungen

von TMOct 16th 2017

I just want to say a big "Thank you!" for setting up this course, it has given me so much useful knowledge, I can already not believe how I was able to do my work before I started the course.

von SKOct 1st 2016

This course was very well paced and designed. The information and the reading part was very helpful to understand the ongoing digital revolution and innovation leading to new evolution.

Dozenten

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Thomas Houy

Associate Professor
Management Science
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Laurent Gille

Emeritus Professor
Economics
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Valérie Fernandez

Professor
Management Science
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Rémi Maniak

Full-Time Professor
Innovation Management

Über Institut Mines-Télécom

Institut Mines-Télécom is a public institution dedicated to higher education, research and innovation in engineering and digital technologies. Always attentive to the economic world, IMT combines strong academic legitimacy, close corporate relations. It focuses on key transformations in Digital Technologies, Production, Energy and Ecology and trains the engineers, managers and PhDs who will be tomorrow’s players in these key changes of the 21st century. Its activities are conducted in Mines and Télécom graduate schools under the aegis of the Minister for Industry and Electronic Communication, one subsidiary school and three strategic partners. The IMT’s schools rank among the leading graduate schools in France....

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