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Kursteilnehmer-Bewertung und -Feedback für Management of Fashion and Luxury Companies von Università Bocconi

4,540 Bewertungen
1,173 Bewertungen

Über den Kurs

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....


30. Jan. 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

1. März 2017

What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.

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701 - 725 von 1,161 Bewertungen für Management of Fashion and Luxury Companies

von Peter M H I

9. Juli 2020

Has gained me valuable information

von Emanuela G

22. Juni 2020

Interesting and really informative

von Dhvani S

15. Juni 2020

such a good and informative course

von Manar E F

13. Okt. 2017

The course is greatly informative.

von Елизавета А

27. Okt. 2015

It was really new - thank you all!


26. Mai 2021

A​mazing course! very insightful!

von Biljana B

27. Okt. 2020

Very interesting and informative!

von Salma M

18. Okt. 2020

Very dynamic, which works for me.

von Yara Z

13. Okt. 2020

Thank you! It was really helpful.

von Bernice B

29. März 2018

Really enjoyed taking this course

von Anna H

18. Juli 2017

Great!! Huge amount of knowledge!

von Marcella A C J

25. Sep. 2016

This course is a luxury! amazing!

von Sandra D

19. Apr. 2020

Amazing, incredibly interesting!

von Peter J

25. Jan. 2018

Very useful and well structured!

von Benjamin B

10. Sep. 2015

Amazing teachers, great content!

von Kim T

14. Juli 2021

V​ery on-point and informative.

von Алёна О

19. Jan. 2021

Many thanks! It was very useful

von Cameron B

21. Okt. 2020

Very good and very informative!

von Chiara D G

27. Juni 2020

Great course, very well made it

von Sushmita A

18. Juli 2019

Great course. Very informative.

von Huo F

16. Nov. 2017

I have learned a lot,thank you!

von alejandra

10. Sep. 2017

muy util e interesante! gracias

von Полина Ш

25. Sep. 2016

Очень интересный и полный курс!

von Fabiana V C

20. Nov. 2015

Excellent course! I'm lovin it!

von J.Kikanke M Z

15. Okt. 2020

Simply fantastic! Thank you!!!