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Learner Reviews & Feedback for Marketing in a Digital World by University of Illinois at Urbana-Champaign

4.7
stars
16,879 ratings

About the Course

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

Top reviews

SR

Oct 8, 2019

With no prior knowledge of digital marketing, this course helped me to understand all the basic concepts and enhance my interest in marketing field. I have already enrolled myself into another course.

MS

May 27, 2020

This is very helpful in making me learning about marketing in digital world. This is also going to be helpful for me in future. And as well the certificate of this will be beneficial for me in future.

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2176 - 2200 of 5,308 Reviews for Marketing in a Digital World

By Julian A

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Sep 7, 2020

Excelente curso, realmente ignoraba el 90% de todo lo que aprendí.

By Yash G G

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Aug 4, 2020

Excellent Course and Learnings! Thank you so much for this course.

By Belinda H

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Jul 26, 2020

The materials shared are current and clearly explained. Excellent

By 18BCS515_MOHAMED U

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Jun 22, 2020

This course are very useful for me to learn deeply about marketing

By saifuddin n

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Jun 11, 2020

Learn a lot of new things. Aric Rindfleisch is a great instructor.

By Rohit J

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May 16, 2020

Excellent course content delivered in an engaging and fun fashion.

By Stripped R

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May 12, 2020

I like this course. A lot of new information and practical part :)

By Suraj D

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May 9, 2020

nice course for those whose are interested in marketing technology

By Mawahib M

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Sep 19, 2019

it's a very simple and got a practicals examples for every concept

By lucia

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Apr 7, 2019

excellent! I've learned a lot and is very interesting all the way.

By Uchenna O

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Feb 6, 2019

Great and educative course. Really enjoyed it. Really interactive!

By Sandra O M G

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Oct 20, 2016

Amazing course, due an interesting content and a great instructor.

By Laura J

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Aug 20, 2015

Great course. I enjoyed a lot the practical part of it. Well done!

By Md. A A

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Aug 16, 2021

This course is awesome, easy to understand and students-friendly.

By Shruti

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May 10, 2021

It is a great course, I really understood each and every concept.

By Rebecca L

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May 4, 2021

Loved this course. Learned a lot and it was a fun course to take.

By Hemanth H .

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Mar 20, 2021

Thanks coursera and team for teaching marketing in digital world.

By Nadine W

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Feb 9, 2021

Amazing course I will refer to it often and review all the videos

By Romero K

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Sep 27, 2020

just an perfect course and amazing instructor. Highly recommended

By Khadijah I

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Aug 10, 2020

It was an phenomenal experience, it learned from every bit of it.

By H S

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Jul 21, 2020

I learned how the Marketing Mix has changed in the digital world.

By Om B

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Jul 15, 2020

Very good course well teaching. I definitely encourage to enroll.

By Tejas B

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Jun 12, 2020

I absolutely enjoyed this course. The instructor is just amazing.

By Vishal B

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May 30, 2020

It was fantastic.Much to learn in a short time.Thank You Coursera

By Prabhu G S

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May 26, 2020

very nice, the instructor explains clearly and exercises are fun.