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495 Bewertungen

Über den Kurs

How do we make decisions as consumers? What do we pay attention to, and how do our initial responses predict our final choices? To what extent are these processes unconscious and cannot be reflected in overt reports? This course will provide you with an introduction to some of the most basic methods in the emerging fields of consumer neuroscience and neuromarketing. You will learn about the methods employed and what they mean. You will learn about the basic brain mechanisms in consumer choice, and how to stay updated on these topics. The course will give an overview of the current and future uses of neuroscience in business....

Top-Bewertungen

PL

Jun 24, 2020

This was truly a deep and research-oriented course. This helped me in getting ahead with so much knowledge and skills. Thank you, CBS for coming up with something so creative and innovative like this!

C

May 28, 2020

Great course! I really learnt so much and great lecturer! I enjoyed it so much! Thank you for this course and i would definitely recommend it to anyone interested in neuroscience and marketing.

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251 - 275 von 486 Bewertungen für An Introduction to Consumer Neuroscience & Neuromarketing

von Sandra G

Aug 01, 2020

it was incredible, i study psochology and this was so usefull

von Pablo F B

Nov 29, 2017

Sueper! Very interesting and practical infos. Very satisfied.

von Zahira M M

Dec 09, 2018

Muy bueno, aún para los que ya tenemos conocimiento del tema

von Dang H N

May 22, 2017

Gained an awesome experience relating to consumer behaviours

von Abdul W C S

Jul 22, 2020

Get to learn a lot. I was amazed by a few new findings too.

von Tanya P

Jun 19, 2020

Very engaging and insightful! Would recommend to my peers.

von Tahir N B

Feb 29, 2020

The course was new and Advance .

The Instructor was Expert.

von Sagar C

Jul 20, 2020

That was amazing. Thank you, Dr. Thomas, and colleagues.

von ONG L W

Oct 20, 2019

Like the content and knowledge shared from this lecture.

von Manju M

Jul 15, 2020

Excellent Course for Marketing and Retail professionals

von Heather A S

Apr 24, 2019

Loved it! Can't wait to learn more. GREAT instructor.

von Thaignée P

Jul 18, 2017

Amazing experience, thanks for sharing this course...

von Raluca N

Jan 19, 2019

Extremely well explained course. It was a pleasure.

von William M d C

Sep 22, 2017

The best course related to neuromarketing. Perfect!

von Polina D

Mar 27, 2017

Great course! A lot of useful relevant information!

von VIRAT C

May 15, 2020

really very nice Course to boost up your knowledge

von Deleted A

Jul 01, 2020

Excelente information and excelent study material

von Kristine E W

May 22, 2020

Great information , well laid out and instructed!

von Surendra D

Dec 24, 2019

Its desinged to make you a perfect neuromarketer

von S A

May 16, 2020

Very unique topic and teaching was exceptional.

von József Á K

Nov 30, 2016

For marketers with open mind it is a must take!

von Carla G

Jun 11, 2020

Efectivo, directo, funcional y muy informativo

von Jaione K

May 11, 2020

Very useful and interesting. Congratulations,

von Jefferson S

May 04, 2020

The course was a great learning experience !!