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Kursteilnehmer-Bewertung und -Feedback für International Entertainment and Sports Marketing von Yonsei University

4.7
Sterne
354 Bewertungen
83 Bewertungen

Über den Kurs

This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and entertainment. The growth in both industries have been fueled by their ability to innovate via CCCI, i.e. cross-country and cross-industry expansion. There will be a graded quiz that will consists of 10 questions during the first two weeks (together worth 50% of the grade) and a final quiz that contains 20 questions (worth 50% of the grade) in the third week. People who successfully complete this course will obtain the following outcomes: (1) You will learn the key characteristics of sports marketing. (2) You will learn the key characteristics of entertainment marketing. (3) You will be able to apply cross country growth strategies to your business in the sports and entertainment industry. (4) You will be able to apply cross industry growth strategies to your business in the sports and entertainment industry”. (5) You will be able to reference CCCI, i.e. cross-country and cross-industry Innovation best practices via interviews with key experts in the sports and entertainment industry such as from adidas, Audi, and YG Entertainment (home to Psy and Gangnam Style)....

Top-Bewertungen

WN
3. Feb. 2021

Big thanks to Prof Dae Ryun Chang for the creative explanation of this course, which I enjoyed very much. Also, I loved the interviews very informative course and I totally recommentd it.

LL
11. März 2017

Thank you professor, it really make sense. The lecture structure is very clear and given examples are helpful to get better understanding. Also the interviews are insightful!

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76 - 83 von 83 Bewertungen für International Entertainment and Sports Marketing

von Fardeen A

16. Apr. 2020

The concepts are clear but lack of practical assignments means it can be forgotten easily

von Jonathan G

12. Juni 2016

Repetitive and surprisingly dry course.

von AngieShi

12. Feb. 2017

inspiring, easy to absorb

von Abhishek D P

22. Sep. 2020

Good

von Shariful A

31. Mai 2020

The instructor just reads out the slides which shows the minimal effort that was put into preparing the course. The videos were pretty much of no use to me. The only key takeaways from this course were the content of the slides. I browsed through the internet in order to understand the topics because the instructor was not clear enough in his lectures.

von Florencia

8. Apr. 2020

Super basic. Descriptive with not real insights.

Does not help to think in strategic terms, over simplify the business aspect and share common knowledge of things that any user/ audience know without studying.

von Md. T H B

10. Okt. 2020

Complete waste of time!

von Rohit k s

18. Aug. 2019

not good