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Bewertung und Feedback des Lernenden für Selling to Chinese Consumers von The Chinese University of Hong Kong

226 Bewertungen

Über den Kurs

This course is designed to help learners sell their products, goods and services to Chinese consumers. To achieve this goal, the course will use evidence-based research in psychology, economics, legal studies and marketing to help learners understand the historical, economic and legal contexts of doing business in China and the behavioral characteristics of Chinese consumers. The course will cover topics in Chinese and global marketing, Chinese consumers, institutional and cultural influence on consumer motivation and behaviors in Chinese markets, and brand management in China....



2. Apr. 2020

It was a great course and me as a digital marketer learned very much about Chinese consumers as well as marketing and branding concepts in a practical manner.


17. Jan. 2018

very insightful for anyone who is interested in doing business in China or understanding more the specificities of the Chinese market.

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1 - 25 von 64 Bewertungen für Selling to Chinese Consumers

von Syed R

26. Nov. 2017

von lennart r

2. Sep. 2019

von Agnese R

6. Feb. 2018

von Renato G

19. Jan. 2018

von Pierre-Olivier T

18. Jan. 2018

von KWEK J Y

11. Juni 2021

von Rory B

16. Sep. 2020

von James H

26. Okt. 2022

von Sheng-Fu H

25. Feb. 2018

von Beatrice K

17. Juni 2020

von Amin k

3. Apr. 2020

von Ana S R S

25. Apr. 2021

von Jefferson E

27. Apr. 2021

von Rosmery P C A

25. Apr. 2021

von Laura P

7. Aug. 2019


13. Juni 2021

von Victor M V H

18. Apr. 2021

von Jhonny R B B

27. Sep. 2021

von Jhostin I O

4. Juni 2021

von Christian A G S

7. Juni 2021

von gilles

21. Mai 2018

von Muhammad A

14. Apr. 2018

von Melanie M N S

22. Sep. 2021

von yingwen J

19. Apr. 2020

von jose m s p v

24. Sep. 2021