What makes for a great user experience? How can you consistently design experiences that work well, are easy to use and people want to use? This course will teach you the core process of experience design and how to effectively evaluate your work with the people for whom you are designing. You'll learn fundamental methods of design research that will enable you to effectively understand people, the sequences of their actions, and the context in which they work. Through the assignments, you’ll learn practical techniques for making sense of what you see and transform your observations into meaningful actionable insights and unique opportunity areas for design. You’ll also explore how to generate ideas in response to the opportunities identified and learn methods for making your ideas tangible. By answering specific questions and refining your concepts, you’ll move closer to making your ideas real. We’ll use cases from a variety of industries including health, education, transportation, finance, and beyond to illustrate how these methods work across different domains.
Good luck and we hope you enjoy the course!
Dieser Kurs ist Teil der Spezialisierung Spezialisierung Interaktionsdesign
User Experience: Research & Prototyping
von
Über diesen Kurs
4.6
706 Bewertungen
Kompetenzen, die Sie erwerben
User ResearchPersona (User Experience)User Experience (UX)Human–Computer Interaction
Lehrplan - Was Sie in diesem Kurs lernen werden
Woche
15 Stunden zum Abschließen
Design Research
Our course begins with the first step for generating great user experiences: understanding what people do, think, say, and feel. In this module, you’ll learn how to keep an open mind while learning more about how people’s needs, goals, values play out in their day-to-day lives and their hopes for the future. You’ll consider the different activities they do, in what order, and the larger systems in which they interact. You’ll start by generating lists of questions and move through different research methods to answer your specific questions. To illustrate these research methods, the lessons share several examples from real design projects across a variety of fields. What I hope you’ll take away from this module is the importance and thrill of going out to talk with and learn from people when and where they do their everyday activities, rather than basing your designs on assumptions. Through these techniques you’ll gain a new perspective on the problem and identify opportunities for creating a meaningful and accessible design.
5 Videos (Gesamt 73 min), 2 Lektüren, 1 Quiz
5 Videos
Introducing Elizabeth Gerber30
Who, What, Where, When, and How People Work19m
Who, What, Where, When, and How People Work Pt 211m
Michael Chapman of IDEO on interviewing37m
2 Lektüren
Slides10m
Slides10m
Woche
23 Stunden zum Abschließen
Ideation
Once you’ve identified an opportunity area, how do you generate great ideas? In this module, you’ll learn the thrills and challenges of ideation. We’ll start with the two common pitfalls to generating good ideas: fixation and judgment. We discuss rules to follow including getting every idea out regardless of whether it’s good or bad and techniques for building on ideas. Through concrete examples taken from the field, we’ll cover five popular ideation techniques that designers use when they have a problem they want to solve. We’ll also discuss who to include in the brainstorming process and why. We’ll conclude with a discussion of how to choose which ideas to pursue and which ones to leave on the table.
We hope you'll take away a newfound appreciation for all of the different ways you can generate ideas within an opportunity area and how different techniques and configurations will influence the types of ideas you generate.
1 Video (Gesamt 12 min), 2 Lektüren, 1 Quiz
1 Video
2 Lektüren
Further Reading & Slides10m
Slides10m
Woche
34 Stunden zum Abschließen
Synthesis
After you’ve collected all of this new and exciting information, what do you do with it? How do you aggregate the data? Find connections and tensions? Move from what people say to what it means? Evaluate its usability? In this module, you’ll learn how to make sense of the rich data you collected and how to turn it into actionable insights that will lead to meaningful new experiences. We’ll start by looking at how to organize all of the data and photos you’ve collected and then we’ll discuss four common synthesis techniques that designers use: personas, journey maps, diagramming and the 2x2 matrix. After making sense of the data, you’ll be able to identify clear opportunity areas for design including a focus, stakeholder, a need, and an actionable insight. With each technique, I’ll share a real world application so you can get a sense of how designers use these tools. By the end of the lesson, I hope you’ll feel confident in your ability to take lots of disparate bits of data and turn them into an actionable opportunity area for design..
1 Video (Gesamt 11 min), 2 Lektüren, 1 Quiz
1 Video
2 Lektüren
Further Reading & Slides10m
Slides10m
Woche
41 Stunde zum Abschließen
Prototyping
After you’ve gone through the ideation process, how do you make your ideas tangible so that you can test them with others and answer critical questions necessary for pushing your idea forward? To help you make ideas real, our final lesson will introduce you to the rules of prototyping including building ideas quickly, making a lot of prototypes, and providing only essential details. We’ll discuss questions you’ll want to ask when testing your idea with different people. You’ll learn the importance of making many prototypes so as not to get attached to any one idea and so you can pick the parts that work best for each idea. Through rapid iteration and testing, you will more quickly get to a meaningful and accessible experience that you will be proud of. We’ll conclude with four popular forms of prototyping including storyboards, role-plays, walkthroughs and touch-points – all forms of prototyping you can do with materials you can find around your home. No coding needed! What I hope you'll take away from this lesson is a love of making ideas tangible to answer specific questions and how different forms of prototyping will influence the questions you can answer. So we can take all of those ideas written on sticky notes and make them real!
1 Video (Gesamt 11 min), 2 Lektüren, 1 Quiz
1 Video
2 Lektüren
Further Readings & Slides10m
Slides10m
1 praktische Übung
Cumulative Quiz24m
50%
nahm einen neuen Beruf nach Abschluss dieser Kurse auf
41%
ziehen Sie für Ihren Beruf greifbaren Nutzen aus diesem Kurs
Top-Bewertungen
Really good course.\n\nHelped me understand the importance of interviews in making a product\n\nHelped me come up with many ideas for a single problem\n\ngave me a 260 degree view of user experience
One of the greatest course on the whole specialisation. Very well written assignments and guidelines. The rest of specialisation should be like that!
Dozenten
Elizabeth Gerber
Associate Professor, Co-director of the Research Cluster at the Segal Design InstituteMcCormick School of Engineering and Applied Science (Segal Design Institute), School of Communication, Kellogg School of Management (by courtesy), School of Education and Social Policy (by courtesy)
Scott Klemmer
ProfessorCognitive Science & Computer Science
Über University of California San Diego
UC San Diego is an academic powerhouse and economic engine, recognized as one of the top 10 public universities by U.S. News and World Report. Innovation is central to who we are and what we do. Here, students learn that knowledge isn't just acquired in the classroom—life is their laboratory.
Über die Spezialisierung Interaktionsdesign
You will learn how to design technologies that bring people joy, rather than frustration. You'll learn how to generate design ideas, techniques for quickly prototyping them, and how to use prototypes to get feedback from other stakeholders like your teammates, clients, and users. You'll also learn principles of visual design, perception, and cognition that inform effective interaction design.
Häufig gestellte Fragen
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Was bekomme ich, wenn ich diese Spezialisierung abonniere?
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