Chevron Left
Zurück zu Management of Fashion and Luxury Companies

Kursteilnehmer-Bewertung und -Feedback für Management of Fashion and Luxury Companies von Università Bocconi

4.7
Sterne
3,431 Bewertungen
909 Bewertungen

Über den Kurs

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

Top-Bewertungen

PM

Mar 02, 2017

What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.

VK

Jan 31, 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

Filtern nach:

401 - 425 von 897 Bewertungen für Management of Fashion and Luxury Companies

von Carlos G C

Jul 08, 2019

Very enlightening! Interesting perspective about fashion and luxury industries

von Passant N N

Aug 03, 2017

The best course ever, thank you all for making this opportunity to studying it

von Laura S

May 23, 2020

Very detailed in different luxury business areas. Excellet! HIghly recommend!

von Erik F

May 06, 2020

Interesting course that gives a well structured view of the luxury management

von Yasmina H

May 20, 2020

Offered detailed insight into the management of fashion and luxury companies

von TAMARA

May 12, 2020

I learned a lot about luxury companies! thanks for this incredible course :)

von Ricardo B

May 08, 2020

This course was amazing, well explained, material on point and very helpful!

von Paola G

Jan 12, 2016

I loved this course, the content is good, has a lot of interviews and cases.

von vishal s

Jul 08, 2020

Great Insights, Methodical teaching and covers the entire industry spectrum

von Luciano M

Sep 16, 2018

Excellent course from the top Italian university, the Bocconi University.

von Cheryl C

Dec 20, 2017

Thoroughly enjoyed the contents of this course and the learning material.

von Bhavna A

Jun 06, 2020

an excellent course that updates you about the industry. Thanks Coursera

von Wong C H

Apr 26, 2020

This course is worth to learn to increase my brand management knowledge.

von Maria B L d F M

Feb 16, 2020

Excellent course with an incredible pedagogical method. I wait for more!

von BySan M

Feb 10, 2016

Very well explained course... All about fashion and its business models.

von Natalia G

May 03, 2019

I just love the way the professors teach and show you every concept! :)

von DIVYATA R

Nov 19, 2017

One of the best course so far. It makes sure that you learn everything.

von Fedorovich A

Nov 02, 2015

Adore this course, wish it would be more courses connected with fashion

von Pareena P

Aug 03, 2020

This course gives a lot of knowledge about Fashion and Luxury Fashion.

von Clara M

Jul 05, 2020

Really well structured, interesting and worth dedicating your time to.

von Antonella M

Feb 12, 2019

I have enjoyed, now I have a different vision about Fashion and Luxury

von Diana R

Mar 01, 2016

Please do more courses like this It explain a lot about this industry.

von Tatum G K

Jul 01, 2018

Excelente curso de aproximación a los mercados de la moda y del lujo.

von Moustafa A M

Jun 27, 2018

It is so interesting , full of new ideas and organized well.good luck

von Paul W

Apr 09, 2018

Big Eye-opener. I really enjoyed this look into the fashion business.