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Kursteilnehmer-Bewertung und -Feedback für Sport-Marketing von Northwestern University

661 Bewertungen
228 Bewertungen

Über den Kurs

Today, there is demand for people skilled in Sports Marketing. Organizations want your expertise to strength and grow customer bases and teams want to enlarge their fan base, attract new sponsors to their sport, build strong programs with existing sponsors, and run their fan conventions and other events. In addition, a wide range of companies recognize the value sports relationships have in positioning and building their brands. In this Sports Marketing MOOC, you will learn: — Ticket pricing strategies — How a crisis might happen in sport — How all types of companies are using sports to enhance and position their brands — How to promote and market a sporting event — How to develop sponsorships — How to use social media to grow your team’s follower base and promote your sporting events, conferences and conventions The Sports Marketing MOOC was created by Professor Candy Lee of Northwestern’s Medill School of Journalism and Integrated Marketing Communications. She is joined by experts in the many specialty topics important to Sports Marketing....



Jul 14, 2020

I really enjoyed this course, it was very informative and easy to follow. The videos were clear and the graded sections were great. The course as a whole was enjoyable and would recommend to others.


Jan 28, 2020

I am really into this lesson that is a practical subject that could be easily learned. and also, Assignments are a nice way to apply the knowledge from the course, I hope it has an advanced lesson.

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101 - 125 von 225 Bewertungen für Sport-Marketing

von Andre S

Dec 24, 2019

Great and informative course, will help me with my current business.

von Amine A

Dec 09, 2018

Très belle formation à distance ! Je vous la recommande chaudement !

von Praveen R

Aug 19, 2020

Basics of sports marketing and advertising, Best one in my opinion!

von Feisal N O

Jul 06, 2020

This course has fostered my knowledge and opened a lot doors for me

von Sanidhya P

Apr 28, 2020

This was an amazing course and surely a great learning experience!

von Maximillian M

Jan 11, 2020

Great course for an introduction into the sports marketing world

von Esse O E

Feb 18, 2019

Excellent teaching method and great content. Highly recommended!

von Willian G C A

May 13, 2020

It was an incredible experience, learning about this industry !

von Prateek C

Aug 25, 2020

Amazing course if u see yourself working in a sports industry.

von Sandeep J

May 03, 2020

Good one for someone who wants to get into sports marketing

von Maria G P

Jan 08, 2019

Very well done! I'd loved it, very detailed and usefull!

von José A P

Jun 07, 2020

Thanks Candy Lee. I had a great time with this course!

von Andrew E

Aug 27, 2019

This course was very well done and extremely helpful

von Emilio M

Apr 27, 2020

Good expirience with many interviews of expertise

von Diego

Aug 08, 2019

Very nice course, the activities are challenging

von Bruno L L

Aug 05, 2019

Loved It! Helps a lot to understand this market.

von Ratheesh K L

Aug 19, 2020

Very nice course for updating your knowledge

von Durai S

Apr 28, 2020

I understood every content.

Thankyou Coursera

von Morgan S

Apr 22, 2020

Good enjoyable course. Just the right length

von Alberto G C

Jul 19, 2019

Buen curso introductor a marketing deportivo

von Joe B

Mar 26, 2020

Excellent information and excellent course.

von Nicholas K

Jun 12, 2020

This program was fun and taught me a lot!

von Bernadett F

Mar 23, 2020

A great introduction to sports marketing!

von Sriharsha K

May 05, 2020

Thanks for this wonderful course ma'am!