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2,762 Bewertungen
578 Bewertungen

Über den Kurs

Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide the foundation needed to apply data analytics to real-world challenges marketers confront daily. Students will learn to identify the web analytic tool right for their specific needs; understand valid and reliable ways to collect, analyze, and visualize data from the web; and utilize data in decision making for agencies, organizations or clients. Digital Analytics for Marketing Professionals: Marketing Analytics in Practice is the second in a two-part series of complementary courses and focuses on the skills and practical abilities analysts need to be successful in today's digital business world. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu....

Top-Bewertungen

TC

Sep 01, 2020

thoroughly enjoyed the course. A big thanks to Instructor Kevin hartman for this perfectly organized course. Materials were on point and easy to understand. Got entirely new observations on analytics.

JJ

Aug 08, 2020

Thoroughly enjoyable "journey" for this course. The syllabus was great, very well structured, thus easy to follow. Each module, including honors, can easily be completed in a day if you have the time.

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226 - 250 von 565 Bewertungen für Digital Analytics for Marketing Professionals: Marketing Analytics in Practice

von Ahmed S

Sep 09, 2016

Great Course , thank you Kevin Hartman

von Iryna

Apr 15, 2016

Good theoretical and practial lessons.

von Edson d O V

May 03, 2018

Good Course! Great Specialization!!!

von Mai L

Dec 04, 2017

Very interesting and helpful course!

von Marcio

Jun 24, 2017

Amazing course with a great content.

von Siddharth

Jul 09, 2020

Not an easy course to learn,but fun

von ADIL A

May 11, 2020

Very great addition in my knowledge

von Hassan S

Jan 31, 2018

Great course. Strongly recommended.

von Jaime O Z

May 21, 2018

Great course. Totally recommended.

von Raphael d S

Feb 12, 2018

I was very pleased with the course

von Hamza H

Dec 19, 2015

Excellent Course. Quality classes.

von Chloe c

Apr 05, 2020

very useful information to learn!

von Simon P d G

Apr 11, 2018

just need an update of the course

von vidisha s

Jun 24, 2019

Very useful course all together.

von Saurav K

Jul 06, 2020

This course was really helpful.

von Jolene M

Apr 21, 2020

Very interesting and complete !

von Hailemariam K G

May 18, 2019

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von Nourdine E H

Dec 03, 2017

great course and great teacher!

von Favián O R M

Aug 04, 2020

Excellent course, thanks Kevin

von AMAN S C

May 17, 2020

excellent teaching experience

von PIMMADA S

Apr 19, 2020

Very good and helpful course!

von Lisa B

Jun 01, 2017

Great course. I leaned a lot.

von zengo

Oct 03, 2016

Great insights and enjoyable.

von Podshivalova I

Jul 06, 2020

Very interesting and useful!

von Mateo C G

Aug 22, 2019

Great course, learned a lot.